S3 / AL EP 76: Sharon Toerek - How to Legally Protect Your Agency's Creative Work & Avoid Costly Mistakes
Update: 2025-11-13
Description
In this episode of Leverage for Growth, Jesse Gilmore sits down with Sharon Toerek, Founder and CEO of Legal & Creative - Toerek Law, to uncover the legal blindspots most creative agencies ignore.
You'll learn:
✅ The most common legal mistakes agencies make (and how to avoid them)
✅ What should (and shouldn't) be in your client contracts and freelancer agreements
✅ How to protect your creative IP in the age of AI and online brand dilution
✅ Why a strong trademark strategy can increase your agency's valuation
✅ How to future-proof your agency for partnerships, M&A, and scale
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