When it comes to talking about Sustainability, we always think about here 'on the ground' on Planet Earth.

But what about that vast, infinite Universe sitting above our heads? Space! 

What role can Space and satellites have in Sustainability? Can we use Space Technology to build a better future for ourselves, or will it end-up yet another contributing factor to the Climate Challenge?

Enter Ryan Laird, our final guest of the season, CEO of Green Orbit Digital, for a fascinating insight into unexplored territory!

Ryan joined James in the hot-seat to talk about:

🎓 His journey from Physics to Marketing and Space Sustainability.
💵 The rise of Private Ventures in the Space Industry.
😣 The challenges of integrating Sustainable practise into satellite management.
🌐 How satellite data could be the key to safeguarding our future against climate-change.
👥 Creating a Digital 'Twin' of the world to monitor the health of the planet and inform environmental policies.
... and much more! ✨

This was an incredible episode delving into an area we'd never thought of before. Expect fascinating stories about how satellites have been used to alert illegal logging in Brasil, 'The Copernicus Program', and the mechanics of sending up and repairing satellites in Space. 

In order to safeguard our future, we desperately need to integrate Sustainability; not just into every activity here on Earth, but in our activities in the stars above too. 💚

About Ryan Laird:
Ryan is the Founder and Director of Green Orbit Digital. We specialise in helping businesses navigate the intersection of digital marketing and sustainability in the space industry.

Further Resources from the episode:
Green Orbit Digital website: https://greenorbit.space
Green Orbit Digital on LinkedIn: https://www.linkedin.com/company/greenorbitdigital/
Green Orbit Digital on Twitter: https://twitter.com/greenorbitspace
INCO Academy's Green Digital Skills Course: https://www.greenskills.inco-group.co/

Music credit: bensound.com