DiscoverUnder the Influence from CBC RadioS9E02 - Goliath Meet David: Small Brands That Beat The Big Boys
S9E02 - Goliath Meet David: Small Brands That Beat The Big Boys

S9E02 - Goliath Meet David: Small Brands That Beat The Big Boys

Update: 2020-01-092
Share

Description

This week, we analyze how small brands outsmart their giant counterparts. We’ll look at a snack food company with a cult-like following that outsells Frito-Lay in Baltimore. A tiny soda brand that obliterates Coca Cola in Scotland. And a bubble gum-flavoured drink that beats all the giants only in Peru. Goliath, meet David.
Comments 
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

S9E02 - Goliath Meet David: Small Brands That Beat The Big Boys

S9E02 - Goliath Meet David: Small Brands That Beat The Big Boys