SERP’s Up | Making bot log SEO data easy (easier?)
Description
Ever wondered why Googlebot loves your blog's cat photos but totally dismisses your high-value product pages?
Wix’s Mordy Oberstein and Crystal Carter are joined by Roxana Stingu, Head of Search and SEO at Alamy, to dig into crawl patterns, bot behaviors, and crawl budgets. Learn how to make your pages better for bots, update old content to be relevant again, and minimize server costs by managing bot activity.
Discover how specialized bot logs can offer insights into everything from quality issues to market trends and detect patterns of malicious bots you may want to block.
(Best Shatner Impression) “The robots are interacting with our site, but how?”
Don’t miss out as we navigate the world of search engine bots on the SERP's Up Podcast!
Key Segments
[00:01:27 ] What's On This Episode of SERP's Up?
[00:02:18 ] Focus Topic of the Week: Bot Logs
[00:04:06 ] Focus Topic Guest: Roxana Stingu
[00:24:27 ] Tool Time: Built-in Bot Lot Reports
[00:30:19 ] Snappy News
[00:34:06 ] Follow of the Week: Anne Berlin
Hosts, Guests, & Featured People:
Resources:
It's New: Daily SEO News Series
News:
Google Search Ranking Volatility Still Heated A Week After Core Update
Report: Half Google AI Overviews Links Overlap With Top Search Results
United States
