What if success wasn’t just about scaling a company, but about scaling impact?

On this episode of the Scaling Up Success Podcast, host Ryan Van Ornum sits down with Jimi Gibson, Executive Leader at Thrive Internet Marketing Agency, to explore the power of purpose-driven growth, company culture, and staying ahead in a rapidly evolving digital landscape.

With over 20 years in the industry, Thrive has become a rare “digital marketing unicorn,” and Jimi takes us behind the scenes, sharing how their team of 175 “Thrivers” balances innovation with heart, from developing the Thrive Score to building a culture rooted in giving, volunteerism, and authentic leadership.

Jimi also opens up about his own journey, from agency creative to C-suite executive, and the lessons he’s learned about taking initiative, leading with curiosity, and embracing opportunities that align with your passions.

If you’re a business owner, marketer, or entrepreneur ready to grow smarter (not just faster), this conversation is packed with real-world insight, inspiration, and actionable takeaways.

Connect with Jimi Gibson:

LinkedIn: linkedin.com/in/jimi-gibson

Instagram: jimi_gibson

instagram.com/jimigibson

X (formerly Twitter): twitter.com/jimigibson

Website (via agency): thriveagency.com

Podcast: podcasts.apple.com/us/podcast/the-thumbody-show/id1668588107

Facebook: Thrive Internet Marketing Agency

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-------------------------------Chapters:00:00 Learning How Business Works00:33 Podcast Intro01:09 The Story Behind Thrive03:10 Building a Culture of Giving05:26 Purpose-Driven Growth and Impact05:57 Stepping Into Leadership08:00 The Power of Volunteering09:01 Staying Ahead of Industry Trends11:21 Challenges Business Owners Face12:17 The Rise of Digital PR13:46 Personal Branding for Growth15:09 Referrals Over Paid Ads16:27 Becoming a Local Authority16:37 Advice to Younger Jimmy18:57 Keep Learning and Take Action19:22 Rapid-Fire Round21:59 Connect with Jimmy Gibson