In this episode of the All Things Considered Franchising Podcast, Scotty Milas interviews John T. Hewitt, a 50-year veteran in the franchising industry. John is the CEO of Loyalty Brands and the founder and chairman
of the board of Liberty Tax. Loyalty Brands is a cohesive group of franchise businesses and services designed to work together to help the franchise buyer prosper quickly and over the long term.

With a background in tax services, John has built two of the top 100 retail chains in the United States and Canada. He has brought in over 5,200 franchisees and has a record of accomplishment and success in franchising.

Scotty and John discuss franchising's advantages and the importance of happy and successful franchisees. John tells Scotty, "When you have franchises, about 95% of the macro-owners, so it's a competitive advantage."

In terms of happiness and success, he explains, "If you have happy, successful franchisees, you are going to be wildly successful. If you don't, you're going to fail."

Finally, John shares his experiences in founding and growing Liberty Tax and his current venture with Loyalty Brands. He emphasizes the need for franchisees to follow the system and highlights the role of criticism in improving and evolving a franchise system. John says to Scotty, "Learn the system. And then once you get it down path, then tinker."

Key Takeaways:
-Franchising offers the advantage of having franchisees who act like owners,
providing a competitive edge over businesses with employees.
-Building a successful franchise system requires happy and successful
franchisees. Franchisees should be profitable and satisfied with their investment.
-Many businesses fail at franchising because they do not understand the
importance of happy and successful franchisees.
-Franchisees should follow the system religiously and avoid tinkering with the
established processes until they have a solid understanding of the system.
-The key to success in franchising is managing the balance between income and
expenses, ensuring that the right structure matches the income generated.

Scotty Milas can be reached at scott@scottmilasfranchisecoach.com and (860)751-
9126.
John T. Hewitt can be reached at https://www.linkedin.com/in/john-t-hewitt-9917b7149

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#franchiseopportunities #johnthewitt #loyaltybrands #happyfranchisees #libertytax
#learnthesystem