DiscoverVirtual GM - A Hotel Management PodcastSeason 3, Episode 13: The Top 5 Digital Must-Haves to Maximize Your Property’s Success
Season 3, Episode 13: The Top 5 Digital Must-Haves to Maximize Your Property’s Success

Season 3, Episode 13: The Top 5 Digital Must-Haves to Maximize Your Property’s Success

Update: 2025-10-23
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In this episode, Cody breaks down the Top 5 Digital Must-Haves every hotel, resort, and boutique property needs to thrive in today’s hospitality landscape. Whether you’re a small independent inn or managing multiple properties, these digital essentials will help you drive bookings, boost visibility, and stay ahead of the competition.

From building a high-converting website to mastering your review strategy and leveraging paid ads, Cody shares real, actionable steps you can implement today to strengthen your digital presence and grow revenue.

💻 The 5 Digital Must-Haves

  1. Website – Your digital front door. Why design, UX, and speed matter more than ever.
  2. Reviews – How to turn guest feedback into your most powerful marketing asset.
  3. Organic Social – Building brand loyalty through authentic storytelling.
  4. Google Ads – Capturing intent-driven travelers right when they’re ready to book.
  5. Meta Ads – Extending your reach and retargeting guests with precision.

🧭 Key Takeaways

  • The difference between digital presence and digital performance
  • How to prioritize your marketing budget across platforms
  • Mistakes hoteliers make when running ads (and how to fix them)
  • Tools to track success and measure ROI
  • How to create a cohesive brand message across all channels

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

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Season 3, Episode 13: The Top 5 Digital Must-Haves to Maximize Your Property’s Success

Season 3, Episode 13: The Top 5 Digital Must-Haves to Maximize Your Property’s Success

Vibrant Management