DiscoverHow'd It Happen PodcastSharon Sloane, How I Learned to Sell a Rainbow (#226)
Sharon Sloane, How I Learned to Sell a Rainbow (#226)

Sharon Sloane, How I Learned to Sell a Rainbow (#226)

Update: 2021-12-20


Today I have the President and CEO of WILL Interactive, Inc., Sharon Sloane. Aside from the incredible story behind the success and the walk down memory lane, this episode also provides a TON of golden nuggets of wisdom. If you are a leader in whatever shape or form, you are definitely going to learn a lot from today’s interview with Sharon Sloane. Make sure you tune in.

Sharon Sloane has 30 years of experience designing leading-edge instructional systems for behavior modification and performance improvement. She holds a U.S. Patent for creating computer-based interactive movie software to help improve human performance. Her work has been featured on NBC, CNN, NPR, as well as in Forbes magazine, Time magazine, the Washington Post, Washington Times, and approximately 50 other newspapers. Her work has received over 80 awards, including the Woman of Vision award given by Women in Film and Video, New York Festivals "World Medals," a Platinum dotcom award, and Software Information Industry Association’s "Codie."

As one of the leading innovators in the learning and communication industry, Sharon has worked with many of America's most prestigious organizations and touched some 30 million users. WILL partners include AIG, Yale New Haven Health System, U.S. Department of Health and Human Services, all branches of the U.S. Military; the National Football League, FBI, law enforcement agencies in the US, UK, Canada, Australia, Japan, and Israel, as well as hospitals, financial institutions, and schools across the country.

Sharon has been a keynote speaker at multiple conferences, including Revolutionary Learning, the American Medical Association’s annual meeting, National Reconnaissance Office’s Annual Conference on Visual Media, HR Healthcare’s 2021 Conference, and Serious Games Summit. Her expertise has been referenced in several books, including Scenario-based eLearning: Evidence-based Guidelines for Workforce Training, Digital Game Based Learning, Learning by Doing, and Simulation and the Future of Learning.

Reach out:
Sharon's Linkedin:
WILL Linkedin:

Show notes:
[3:03 ] How’d it happen for Sharon Sloane
[6:37 ] Did Sharon choose the path of becoming a CEO of a software company?
[8:37 ] What she thought she’d want to become growing up
[13:17 ] The golden nuggets Sharon learned from her father and the development of training
[20:36 ] On dealing with people who don’t think training is necessary
[25:57 ] Diving deeper into e-learning
[31:02 ] How Sharon marketed herself and her “crazy” idea
[37:37 ] The process of putting the training together
[41:23 ] As a learning and assessment tool
[46:34 ] How Sharon has grown and developed as a leader and on persistently improving herself
[49:29 ] Let’s talk about the platinum rule vs. golden rule, beam holder, chair time
[55:39 ] Sharon’s quiet time
[57:45 ] A difficult situation Sharon’s company went through
[1:01:45 ] Where to connect with Sharon

Check the accompanying blog post of this episode at:

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Sharon Sloane, How I Learned to Sell a Rainbow (#226)

Sharon Sloane, How I Learned to Sell a Rainbow (#226)

Mike Malatesta