Should you have a personal brand as a leader? | Elisabetta Torretti
Description
How do you turn personal struggles into a platform that changes lives?
In this episode of Courageous Leaders Podcast, I’m joined by Elisabetta Torretti, founder and CEO of Mint and Lemon, who helps founders and teams show up online with clarity and confidence. From moving to London at 25 without speaking English, and overcoming an eating disorder, to growing 100k LinkedIn followers in a year, Elisabetta’s story is a masterclass in courage, reinvention, and building a personal brand that opens doors.
We Cover:
01:21 – Moving to London without English or connections
03:23 – The three teenage dreams that shaped her leap into the unknown
06:10 – From insecurity and imposter syndrome to starting self-belief work
09:29 – Discovering and confronting binge eating disorder
13:30 – Lessons from therapy and how they built her resilience
17:27 – From corporate to 100k LinkedIn followers and why visibility matters
22:18 – Navigating overwhelm, boundaries, and criticism online
26:12 – Why trolls are a sign of success and how to handle them
28:27 – Everyone has a personal brand and here’s how to start building yours
36:54 – One piece of advice for anyone scared to post online
39:30 – Where she still wants to be more courageous and why self-belief matters
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