Snap's Squads: Rekindling Startup Hustle for Growth
Update: 2025-09-09
Description
Can Snap recapture its magic? Facing a crucible moment after disappointing ad revenue, Snap is betting on small, hyper-focused squads to reignite growth and chase one billion users by 2026. Inspired by the success of Snapchat Plus, CEO Evan Spiegel is pushing for startup-style hustle and accountability to outmaneuver tech giants and scrappy rivals alike. Will this shakeup bring back Snap's early-days spark?
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