Sound BITES: E49 - CJ Casselli | Truss Vet
Update: 2025-10-29
Description
Today on Sound BITES - The podcast where we talk about business, innovation, technology, entrepreneurship, and strategy; we have CJ Casselli. CJ is the co founder and CEO of Truss Vet - a veterinary urgent care that reimagines animal hospitals by bridging the gap between standard office visits and veterinary emergency visits.
CJ takes us through his team’s growth, the challenges of creating a new segment, creating awareness for a service that you need to ‘know of now, but use later’, building trust, and convincing the first team members to join you on the ride.
- CJ Casselli: https://www.linkedin.com/in/cjcasselli/
- Truss Vet: https://www.trussvet.com/
Business Innovation Technology Entrepreneurship Strategy
- Spotify/Apple: https://www.nanochomp.com/podcast
- nanochomp’s Strategic Mind GPT: https://nanochomp.com/strategygpt
- https://www.nanochomp.com
Hosts:
- Lauren Taber: https://www.linkedin.com/in/laurentaber/
- Derek Loyer: https://www.linkedin.com/in/derekloyer/
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