DiscoverInside the StudioSpecial Feature: Math & Magic - The Real Story of MTV: Founder’s Edition
Special Feature: Math & Magic - The Real Story of MTV: Founder’s Edition

Special Feature: Math & Magic - The Real Story of MTV: Founder’s Edition

Update: 2021-07-26
Share

Description

Today MTV is a cultural institution, and this summer MTV is celebrating its 40th anniversary! But people forget what a long shot it was to get the channel off the ground. Bob Pittman led the team that created MTV. In this special episode, he reminisces with co-founders and friends John Sykes, Judy McGrath, Fred Seibert, Tom Freston and Jarl Mohn about what it was like to create the '80s version of a start-up, and lead a TV revolution by dreaming up the rules as they went along. From why the first MTV logo was designed on crinkled paper (it spent a little time in a trash bin), to how a tiny record store in Tulsa helped save the business, to why you should really think twice about going on a Lost Weekend with Van Halen... all the way to how a terrible cereal inspired one of the greatest ad slogans of all time: “I want my MTV,” we’ve packed this episode full of stories that marketers, fans and entrepreneurs will all want to hear.  

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
Comments 
In Channel
Kevin Quinn

Kevin Quinn

2021-09-1734:23

CHVRCHES

CHVRCHES

2021-09-1037:42

Aaron Dessner

Aaron Dessner

2021-09-0333:53

Jordan McGraw

Jordan McGraw

2021-08-2733:21

Judy Collins

Judy Collins

2021-08-2042:37

Our Lady Peace

Our Lady Peace

2021-08-1338:14

Walk The Moon

Walk The Moon

2021-07-3038:59

The Band CAMINO

The Band CAMINO

2021-07-2341:06

Sigala

Sigala

2021-07-0933:03

Laura Marano

Laura Marano

2021-07-0238:18

Ben Folds

Ben Folds

2021-06-2550:49

Glass Animals

Glass Animals

2021-06-1836:05

Neil Finn

Neil Finn

2021-06-0426:08

Clive Davis

Clive Davis

2021-05-2838:08

Judah & the Lion

Judah & the Lion

2021-05-1432:30

Anabel Englund

Anabel Englund

2021-05-0732:37

loading
Download from Google Play
Download from App Store
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Special Feature: Math & Magic - The Real Story of MTV: Founder’s Edition

Special Feature: Math & Magic - The Real Story of MTV: Founder’s Edition

iHeartRadio