Spotify's Price Hike: A New Era
Update: 2025-11-25
Description
Spotlight on Spotify: Potential Price Hike and Leadership ShiftSpotify is reportedly planning to raise its subscription prices in the US, marking the first increase since 2024. The company has already hiked prices in other countries, indicating a broader strategy. Currently, a premium subscription costs $11.99/month, up from the initial $9.99/month when it launched 14 years ago. This potential increase comes as Spotify navigates a leadership transition, with founder Daniel Ek stepping down and two co-CEOs taking over. The music industry is pushing for higher fees, citing inflation and lower rates compared to other entertainment services.
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