Starting Over in Business — Rebuilding from Zero with John Spencer Williams
Update: 2025-06-11
Description
What does it really take to build a business from scratch—again?
In this candid and practical conversation, I’m joined by entrepreneur and business strategist John Spencer Williams, who shares the story of walking away from an established career to rebuild a business from the ground up.
We dive deep into:
The challenges (and freedoms) of starting over in today’s landscape
How to validate an idea before investing time or money
Building momentum with no audience, no team, and no safety net
The mental models John uses to avoid overwhelm and move fast
Why simplicity always beats scale in the early days
John's new course https://theideaslab.org/
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