Stephanie Geyer (University of Montana) on How Personalization is Paving the Way For Better Student Engagement
Update: 2022-03-04
Description
Stephanie Geyer, the Director of Digital Strategy and Innovation at the University of Montana, sits down with Illumination host Amrit Ahluwalia to chat about digital marketing personalization in a postsecondary environment, and share advice for marketing professionals whose work may be overlooked.
Finding new ways to attract future students requires meeting them where they are, online, but also making a personalized connection.
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