Sylvia Vitale Rotta is the Founder & CEO of Team Creatif Group, an international brand design agency, with branches in the four corners of the globe.

Sylvia's journey is nothing short of extraordinary. Born in Tanzania to Italian parents and educated at the prestigious Royal Art School in London, she embarked on a path that would eventually lead her to co-found Team Creatif in the vibrant city of Paris in 1986, alongside her partner, Nick Craig.

In this episode, we explore Sylvia's remarkable journey, tracing her steps from the foothills of Mount Kilimanjaro to the heart of the design world in Paris. We also uncover the challenges she faced along the way and discover how she successfully built and steered her agency for over 37 years, adapting to the ever-evolving design landscape.

Join us as we unravel the evolution of packaging design, explore its latest trends, and delve into the delicate art of striking the perfect balance between a brand's identity and modern sensibilities.

Sylvia is a permanent Red Dot Awards jury member and president of the European Packaging Design Association.

Resources:

• Sylvia Vitale Rotta LinkedIn
• Team Creatif
• Team Creatif Instagram
• Team Creatif YouTube
• Team Creatif LinkedIn
• Team Creatif Facebook
• EPDA

Follow us:

• BRANDERMAN website
• BRANDERMAN Instagram
• Hernán Braberman LinkedIn
• My packaging design agency TRIDIMAGE
• PACKNEW Blog

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