TOO MUCH GOODWILL

TOO MUCH GOODWILL

Update: 2022-07-27
Share

Description

When is there too much goodwill? Can you give away too much?

Pros

  • Provide a sample of best quality
  • Willing to pay more for higher quality
  • Ensure that the fit for everyone is good

Cons

  • Appear to be hiding something
  • Stealing potential paying clients from yourself
  • Time consuming for actual clients

Would you buy a car before a test drive? When does a test drive become a bad business case?

Join in our conversation:
Mike@TheSellingPodcast.com
Scott@TheSellingPodcast.com

Comments 
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

TOO MUCH GOODWILL

TOO MUCH GOODWILL