Taylor Swift & Travis Kelce: Marketing Campaign of the Year
Description
Before you swipe away, no this isn't TMZ. However, the culture-dominating relationship between Taylor Swift and Travis Kelce is having a widespread impact on the marketing world.
Call it what you want but after a cruel summer for the economy, it feels like everything has changed. So is this a love story, or just a sweet nothing designed to rake in revenue? Caleb and Dakota talk it out to get some closure... Ready for it?
In other news, TikTok roll out a brand new feature making auto-captions default across the platform, and X/Twitter continues to wrestle with monetization woes.
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