The Darkness' Christmas Hit & Swift's Viral Dance

The Darkness' Christmas Hit & Swift's Viral Dance

Update: 2025-12-14
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The Darkness frontman Justin Hawkins discusses the financial reality of their hit Christmas song, Christmas Time (Dont Let the Bells End), and its recent resurgence due to Taylor Swift and Travis Kelces viral dance video. Despite its enduring popularity, the song generates less income than fans might assume, with Hawkins noting that streaming royalties are significantly lower than in the past. The band also experienced a chart resurgence for I Believe in a Thing Called Love after Swift and Kelces video went viral, with Hawkins expressing gratitude for the unexpected moment and its impact on his daughter.

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The Darkness' Christmas Hit & Swift's Viral Dance

The Darkness' Christmas Hit & Swift's Viral Dance