The End of Traditional SEO: How AI is Reshaping Content Marketing with AirOps
Update: 2025-06-16
Description
Key Takeaways:
- AI-Proof Channels: Events, referrals, and trust-based marketing are emerging as "AI-proof" channels
- The 95% Rule: 95% of content cited by AI agents has been updated in the last 10 months
- Four Pillars of Winning Content: Unique/authoritative, persuasive (to both humans and AI), well-structured, and properly cited
- Content Engineers: New role combining AI knowledge, content expertise, and business process optimization
- AEO vs SEO: Answer Engine Optimization requires optimizing for multiple AI agents, not just Google
Tactical Strategies Discussed:
- Using Google Search Console to find high-impression, low-click pages
- Internal linking as an overlooked SEO win
- Schema markup and proper H1-H4 structure for AI agents
- Content refresh frameworks (low/medium/high effort levels)
- Voice memo workflows for content creation
- Custom GPT projects for content strategy
- AirOps website: airops.com
- Benchmark your top pages against the best in SaaS—and see what’s costing you visibility: https://www.airops.com/answer-engine-visibility
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