DiscoverOur Hen House: Vegan & Animal Rights Movement | Stories from the Frontlines of Animal LiberationThe Hen Report: “When Something Shifts” | Theories of Change in Animal Advocacy and Jane Goodall’s Legacy
The Hen Report: “When Something Shifts” | Theories of Change in Animal Advocacy and Jane Goodall’s Legacy

The Hen Report: “When Something Shifts” | Theories of Change in Animal Advocacy and Jane Goodall’s Legacy

Update: 2025-10-02
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In this week’s episode of The Hen Report, Jasmin and Mariann navigate everything from protein powder debates to theories of change in animal activism with their signature blend of warmth and wit. The duo shares breaking news about Jane Goodall’s passing at 91—reflecting on her revolutionary approach to animal research and advocacy—while lamenting environmental organizations’ persistent reluctance to directly address animal consumption. Between their good-natured banter and thoughtful analysis, they offer a refreshing reminder that despite setbacks in the plant-based movement, the path forward requires multiple approaches working in synergy to create lasting change for animals.

This episode explores:

  • Different theories of change in animal advocacy, from incremental welfare reforms to vegan outreach and technological innovation
  • Jane Goodall’s groundbreaking legacy in changing how science views animals as individuals with unique personalities
  • How environmental organizations like Greenpeace continue to dance around directly addressing animal agriculture
  • Exciting legal developments at Ridglan Farms, where a veterinarian’s license was suspended for allowing inhumane practices
  • Why reports of “veganism’s death” are premature, with insights from Denmark’s national plant-based food initiatives



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The Hen Report: “When Something Shifts” | Theories of Change in Animal Advocacy and Jane Goodall’s Legacy

The Hen Report: “When Something Shifts” | Theories of Change in Animal Advocacy and Jane Goodall’s Legacy

Jasmin and Mariann