DiscoverCrazy Smart AsiaThe Projector effect: How Karen Tan built Singapore’s coolest cinema
The Projector effect: How Karen Tan built Singapore’s coolest cinema

The Projector effect: How Karen Tan built Singapore’s coolest cinema

Update: 2025-04-04
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“The Projector is a space for people who are curious,” says Karen Tan, the co-founder of Singapore’s only independent cinema, The Projector, on Crazy Smart Asia. In conversation with Tatler Gen.T’s Chong Seow Wei, she discusses the benefits and challenges of disrupting a traditional industry, balancing creativity with business demands and why she lets people throw toilet paper at each other in her cinema.


01:18 Quick Fire Questions with Karen

03:02 Karen's Childhood and ADHD Journey

06:10 Early Entrepreneurial Ventures

09:29 From Architecture to Investment Banking

12:07 The Birth of The Projector

15:06 Discovering the Golden Mile Tower

20:58 The Birth of an Independent Cinema

21:47 Overcoming Initial Challenges

22:35 Embracing Failure and Experimentation

26:17 Building a Cultural Institution

30:10 Balancing Business and Culture

34:24 Unforgettable Moments at The Projector

36:44 Advice for Aspiring Entrepreneurs

38:07 Conclusion


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The Projector effect: How Karen Tan built Singapore’s coolest cinema

The Projector effect: How Karen Tan built Singapore’s coolest cinema