The Truth About Creating Leverage And Authority In Consulting with Tendayi Viki: Podcast #90
Consulting firms struggle in developing their personal brand, not knowing that it is the key ingredient in creating leverage and building authority in the consultancy field. As successful companies grow, they tend to forget this key ingredient which then leads to laxity. Tendayi Viki, Associate Partner at Strategyzer, holds a bird’s-eye view of this tight spot. Author of The Corporate Startup, Tendayi shares how his books paved the way to build his personal brand and reveals the three things that hinder people from writing. Giving nuggets that would help consultants to develop their personal brand, he touches on Dorie Clark’s three pillars of being a thought leader. In this episode, discover Tendayi’s pricing strategy and why most successful companies have to worry about the future.