Too Many Choices = Less Sales 🫤

Too Many Choices = Less Sales 🫤

Update: 2025-10-21
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It may feel like providing more flower options is a good thing. But in fact, giving your customers too much choice will hurt your sales. In this episode we talk about why this is and what florists can do to avoid the "too much choice trap". 🎉

Ready to start making good money in your floral business?

Come join me inside Flower Boss Academy and learn the secrets to getting more $150+ orders, booking $5,000 weddings and running a more profitable business.

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Too Many Choices = Less Sales 🫤

Too Many Choices = Less Sales 🫤

Little Bird Bloom