DiscoverVirtually Free with AshleeTransitioning from VA to OBM with Karene Anderson
Transitioning from VA to OBM with Karene Anderson

Transitioning from VA to OBM with Karene Anderson

Update: 2025-10-27
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Description

In today’s episode of Virtually Free, we’re joined by the powerhouse behind Virtual Hustle, Karene Hustle, to talk all things transition — from the early days as a VA to stepping fully into the role of Online Business Manager.

Karene walks us through her personal story of burnout, rebuilding, and finding her niche, as well as:

  • What it really means to be an OBM (and how it differs from being a VA)
  • Why niching doesn’t have to happen overnight
  • The mindset shifts that helped her level up
  • Lessons in boundaries, client fit, and staying in your lane
  • How to work with creatives without losing your mind
  • The confidence piece that no one talks about enough

Whether you're a VA feeling ready for more, or simply curious about what the next step could look like, this episode is full of real talk, practical wisdom, and encouragement to trust your path — even if it takes time to unfold.


Here’s how to connect with Karene:

Instagram: Virtualhustle_

Connect with me:

Join the FREE Startup VA Community

View programs and my offers on the website here 

If you loved this episode:

Don’t forget to leave a 5-star review — it really helps the show grow!

Follow along on Instagram

Screenshot the episode, tag us both, and let us know your biggest takeaway!


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Transitioning from VA to OBM with Karene Anderson

Transitioning from VA to OBM with Karene Anderson