Top Industrial Marketing Trends in 2021
Description
Co-hosts Joey Strawn and Nels Jensen discuss trends in manufacturing and digital advertising, and how the two intersect in ways that will impact marketing stakeholders in 2021.
Links:
5 Trends in Industrial Sales and Marketing You Don’t Want to Miss in 2021
https://industrialstrengthmarketing.com/insights/articles/5-trends-in-industrial-sales-and-marketing-you-dont-want-to-miss/
Manufacturing growth in digital spend in 2020:
https://mediaradar.com/blog/b2b-industries-increasing-spend/
Manufacturing investment in equipment in 2020:
https://www.ismworld.org/supply-management-news-and-reports/news-publications/inside-supply-management-magazine/blog/2020-10/report-on-business-roundup-september-manufacturing-pmi/
89 percent say they are not going back to old tactics:
https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/survey-global-b2b-decision-maker-response-to-covid-19-crisis
United States
