Universally Human: Building and Trying Cases on Shared Values | Joe Fried & Chris Finney | S5 Ep. 10
Update: 2025-08-20
Description
In a Best Practices first, Kenny Berger is joined by two guests from different firms—trial lawyers Chris Finney (Finney Injury Law) and Joe Fried (Fried Goldberg). Together they dig into a simple idea: juries connect to what’s universally human - family, health, freedom, independence - and how to build your whole case around it.
You’ll hear about:
- How to use even limited voir dire to surface shared values and form a team
- How to frame the trial as a simple choice about valuing what matters
- Why authenticity and vulnerability drive credibility in the courtroom
Whether you’re weeks from trial or planning a focus group, this conversation offers a practical framework: speak to what matters to all of us, build the case around it, and let the verdict follow.
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