Upasna Gautam: The Product Manager's Guide to AI in News
Update: 2024-12-27
Description
Upasna Gautam, Senior Platform Product Manger at CNN and Chair of the Board of Directors at the News Product Alliance, joins host Nikita Roy to discuss her framework for AI integration in newsrooms.
In this episode, Gautam breaks down her three-question approach to AI implementation and shares insights from building CNN's content management platform Stellar. Through practical examples from CNN's journey and her work with newsrooms globally, Gautam offers a systematic framework for evaluating which AI opportunities are worth pursuing.
Key topics include:
- How CNN operates like a tech company
- Three essential areas for AI in news: workflow orchestration, data integration, and content modularity
- Building trust with journalists by focusing on concrete benefits over technology hype
- Framework for evaluating AI opportunities that works for newsrooms of any size
- Transforming editorial teams into "mini PMs" who shape technology adoption
- Strategies for successful AI implementation in resource-constrained newsrooms
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