If you’re like most creative agency owners, chances are most of your work comes through word of mouth and referrals.

And that’s not necessarily a problem - referrals can be one of the best lead generators. But what I’ve discovered is that most people don’t have a referral strategy, leading to inconsistent results and a lack of control over the flow of projects.

In this episode, I’m sharing an underrated strategy that can transform the way you win projects, giving you a steady stream of inbound inquiries without that uncomfortable feeling that you’re ‘begging’ people for work.

We’ve implemented this strategy with our clients and it’s led to them paying for an entire year of coaching within 30 days of joining. And this can work for past clients and those you never ended up working with, too.

I share the exact questions to ask that allows you to give more value, rather than take it and create a consistent referral machine.

If you want to take back control of your project pipeline and become known in your network for delivering value, this episode is for you.

Covered in this episode:

• How to build a referral strategy that gives you control over your lead flow.


• Flipping the referral process so you’re giving, rather than ‘begging’.


• The questions you should be asking to generate more consistent referrals.


• How to demonstrate your value and keep clients coming back for more.


• How to position yourself as the go-to expert in your network.


• And more...

If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.

LEARN MORE 

Apply to work with Matt - https://resources.mattessam.co.uk/creative-life-accelerator

CONNECT 

Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam

LISTEN 

Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT

Apple Podcasts - 

https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799

YouTube - https://www.youtube.com/@Matt_Essam