Using effective messaging to combat common misperceptions in your industry | Episode 15
If you’re older than 45, there’s about a one in five chance you suffer from some amount of hearing loss, and that rate climbs steadily as you age. Hearing aids are a long-term investment to enhance your quality of life. Therefore, cheaper or OTC hearing aids are not typically the best option for you. Tune in as Dr. Robert Keefer, owner of Now Hear This® Hearing Aids & Audiology, discusses the importance of proper hearing care, the value of seeking help from a professional audiologist, and using effective messaging to combat the common misperceptions around the industry.
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