Wade Yenny, VP of Brand Management and Business Development at Vdriven Consulting
Update: 2025-08-26
Description
Wade is the VP of Brand Management and Business Development at Vdriven Consulting. He has had a decorated career in the grocery industry, including stops at Buehler's, Rouses, Jimbo's, and The Fresh Market.
WHAT WE GO OVER:
- Wade's story
- A buyer's perspective
- Vasa's POV on streamlining review schedules OBJECTIVELY
- Integrating loyalty members into category management
- Innovation sets
CONNECT WITH US:
- Connect with Vasa on LinkedIn
- Connect with Wade on LinkedIn
- Perfy's website
- CPGSPN by Growthbuster, a CPG newsletter with a sports theme
- Get in touch with Vdriven Consulting
SPONSOR:
Food Chained is a Perfy podcast brought to you by Growthbuster. Growthbuster is a team of creatives and strategists that help food & beverage brands grow. Check out Growthbuster's newsletter, CPGSPN here.
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