DiscoverSay What?!What's in it for me?
What's in it for me?

What's in it for me?

Update: 2020-06-03
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When you ask your reader to give you five minutes of their time to read your email, that reader’s expectation is you will provide something of equal or greater value in return. This week, I offer ideas about how to help your readers get value from the emails you write.

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What's in it for me?

What's in it for me?

John Sturtevant