What's the secret to a high close rate on online leads? Episode 428
Update: 2025-08-10
Description
In a world where agents juggle leads but lack follow-through strategy, Todd Wurth, District Manager at Farmers Insurance, shares how he’s built a scalable, high-conversion process using AgencyZoom. From LA’s metro grind to Wyoming’s one-agent towns, Todd unpacks how consistent marketing, deep community engagement, and automated follow-up drive real growth—no matter the zip code.
Turned “low” close rate into repeatable, high-conversion follow-up strategy
Built 27+ automated pipelines tailored to product and prospect type
Combines email, text, and mail for multi-channel lead nurturing
Triggers life insurance campaigns using birthday data
Tracks ROI by campaign, activity, and individual producer performance
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
x
