What Nothing "COPIED" from the iPhone with Nothing's CoFounder
Update: 2024-03-26
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Join us for an exclusive dive into the world of innovation with David Sanmartin, the visionary co-founder of Nothing. In this compelling interview, we unravel the mysteries behind Nothing's disruptive approach to technology and product design. From inception to execution, David shares invaluable insights into the ethos driving Nothing's mission to redefine the tech landscape. How they grabbed inspiration from the iPhone and the recent launch of the Nothing Phone 2a.
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Transcript
00:00:00
Nothing phone was brought to the world by surprise and did something that no other tech company has ever done.
00:00:06
Caught the interest of Apple fans.
00:00:08
David San Martín, co-founder of Nothing is here in the studio right next to me to discuss about literally nothing.
00:00:15
This is Inside the Ecosystem.
00:00:17
(upbeat music)
00:00:18
Yo, what's up?
00:00:19
Welcome to Inside the Ecosystem.
00:00:21
(speaking in foreign language)
00:00:25
- It's not about the products.
00:00:28
- It's about life.
00:00:29
It's about real experiences.
00:00:31
This is Inside the Ecosystem.
00:00:33
(upbeat music)
00:00:35
David, hello and welcome to Inside the Ecosystem.
00:00:43
- Thank you, thank you for having me.
00:00:44
- It's very good to have you.
00:00:45
I'm honestly super, super excited.
00:00:47
You know, I'm sure the Apple fans are like, why are you bringing something from Android in the podcast?
00:00:51
They think what you guys have done is something what I said in the intro, right?
00:00:55
Caught the interest of Apple fans.
00:00:57
And I don't think any other Android company has ever done that.
00:01:03
- Well, at least that's what we are able to see from our partners, like we have obviously a few operators that are able to see which devices people were on before going onto-- - Is it usually an iPhone?
00:01:15
- We are, I think, percentage-wise, the highest converter.
00:01:18
- No way.
00:01:19
- iPhone into Android.
00:01:21
- Wow.
00:01:22
And what's the secret?
00:01:23
- I think the design.
00:01:25
- Yeah.
00:01:26
I mean, I personally love the design and I don't usually, you know, I don't think Android phones ever catch my attention.
00:01:33
I mean, sure.
00:01:34
I mean, I think there's always avalutions to everything, but I'm sure, you know, like as Apple fans usually, they're so loyal to Apple for numerous reasons that I'm sure we could talk about an entire podcast on the why,
00:01:45
that is, right?
00:01:46
- The ecosystem.
00:01:47
- It's the ecosystem, right?
00:01:49
But I mean, the first launch that you guys did was the year buds, right?
00:01:53
- Yeah, we launched year one, almost three years ago.
00:01:57
- Yeah.
00:01:58
- And I think it made a lot of sense back in the day.
00:02:01
We were a new company.
00:02:03
We're not really sure if, you know, the design and everything was kind of like- - It's risky, right?
00:02:08
- And you guys were the first ones to ever do it.
00:02:11
- Yeah, I mean, it was the first time that I guess, like, a company, like, went straight into, like, let's do something that is different from a design perspective.
00:02:20
Let's offer also something that is, you know, from aspects.
00:02:24
Also, something that is like super competitive, especially considering the price point and at the same time, something that, yeah, it just wants to be practically different.
00:02:34
- Mm-hmm.
00:02:35
So I think before we start talking, you know, on all the secrets that these amazing devices have done, I wanna know a little bit about you.
00:02:43
How in the world that you end up becoming the co-founder of nothing and how is Karl Pay as a person?
00:02:51
Tell us the secrets.
00:02:53
Tell us how he is.
00:02:54
- So, it's a bit of a long story, but essentially, I mean, I started biomedical science in Barcelona, I didn't finish.
00:03:02
Like in my third year of university, I had the opportunity of going to China to do some sort of internship in any commerce company.
00:03:08
- Where?
00:03:09
- In Shenzhen.
00:03:10
- Oh, all the tech?
00:03:11
- Yes.
00:03:12
- The tech world is in Shenzhen, right?
00:03:13
- It is, it is.
00:03:14
Actually, it was, like, pretty much paradise.
00:03:17
- Yeah.
00:03:17
- You think about it.
00:03:18
- I've always wanted to go and people have told me, it's like the Disney world of tech, right?
00:03:22
- He used to be cooler.
00:03:23
- Yeah?
00:03:24
- He used to be cooler.
00:03:25
I remember, like, I guess, like, before hoverboards were a thing, you could buy them there.
00:03:29
- Wow.
00:03:30
- Before drones were a thing.
00:03:31
Also, you could buy them there.
00:03:32
And there were a few things that were kind of, like, the trend before the trend.
00:03:36
But unfortunately, like now, Hua Chenbei, which is kind of the area where, I guess, like, all the tech stuff happens.
00:03:43
Has become more of, I don't know, like, they went through some renovations and it's no longer as easy to find new tech.
00:03:51
It's more like transactional.
00:03:53
Has also become a bit of, like, a place to buy beauty products.
00:03:58
- I think that's also everywhere, right?
00:03:59
Like, I think everything has been commercialized so much.
00:04:01
Like, before for us in Europe, when we went to the US, it was like, "Oh, everything is new."
00:04:05
And now you go to the US.
00:04:07
Obviously, there's a lot of new things.
00:04:08
But it's like, we can find the same thing in Europe, right?
00:04:12
So I'm pretty sure it happens everywhere.
00:04:14
- Just like, flavors of chips.
00:04:17
And so there's mostly the only thing that you still have few differences between countries, everything else.
00:04:23
Yeah, pretty much has become everything.
00:04:25
- Yeah.
00:04:26
- The same, yeah.
00:04:27
- So then you want to Shenzhen for your internship, right?
00:04:29
- Yes.
00:04:30
- That kind of, like, also gave me an opportunity of, like, start to write on, very, I guess, a important tech blog in Spain, which is called Shataka.
00:04:40
- Shataka, by the way.
00:04:42
- That led me to basically meeting Carl when he was PR at Mezu.
00:04:46
And he sent me a couple of devices that did a few reviews of those.
00:04:50
And then we kind of, like, lost contact.
00:04:52
He went on tour, I went into different e-commerce company.
00:04:55
- How was he?
00:04:56
What, I mean, tell me your first experience with meeting Carl.
00:04:59
Because I'm sure he is, he might be the same as he is in the videos as he is in real life.
00:05:05
He seems a very calm, yet very energized and passionate person.
00:05:10
That's what I see from the outside.
00:05:12
How would you describe Carl as a person?
00:05:14
- Well, that's a difficult question.
00:05:18
It depends.
00:05:19
I think back in the day, the interactions were not really face-to-face.
00:05:26
He was in Hong Kong, I was in Shenzhen, and he just shipped me products.
00:05:28
So it was like cordial over email, like normal stuff.
00:05:32
But then when I met him first of phase for the first time, which was in Shenzhen a few years afterwards, like, when he was at Opo, I was in the different e-commerce company.
00:05:41
And we exchanged some ideas.
00:05:43
I could see that he was super excited about, let's say the smartphone industry and tech in general, and that he was very eager to do something big.
00:05:53
And I think...
00:05:55
- Did he always dream about nothing, like this idea of concept on building what he currently built today?
00:06:01
- I don't think he, I mean, this is speculating, of course.
00:06:06
- You got to call him and get him in the podcast.
00:06:08
I mean, you got to do me that little favor.
00:06:10
- We'll see if we can do that.
00:06:12
But yeah.
00:06:12
- Depends on how the podcast ends, right?
00:06:15
- No, but I think he always had a big ambition.
00:06:18
I think we always had a big ambition.
00:06:20
I don't know if we knew back when we started OnePlus that we're gonna end up here.
00:06:26
But yeah, I think we definitely wanted to do our own thing with everything that we had learned.
00:06:33
So I guess I eventually would have been doing something like this.
00:06:37
- Yeah, that's amazing.
00:06:39
So we currently have the nothing phone one, the nothing phone two, and the nothing phone two way, which you recently launched, which by the way, I currently have a marker, which by the way, are those of you who are watching Inside the ecosystem plus in video,
00:06:50
you are seeing what's happening right now.
00:06:51
But I want you to sign my box.
00:06:56
- Okay.
00:06:57
- Here's the box and here's the marker.
00:06:59
And you brought presents for me, and I want you to tell me, because I was like, don't tell me what this is.
00:07:04
I want you to tell me what you got, because I'm very excited about it.
00:07:07
- Sure.
00:07:07
The book is not for you.
00:07:09
There's only seven books.
00:07:10
- Okay.
00:07:11
- Oh wow.
00:07:11
- But the beers are.
00:07:12
- Okay.
00:07:13
- So what's the book?
00:07:15
It's basically the first book that we ever, I guess I probably was like seven units, one for each of the co-founders.
00:07:25
- No way.
00:07:26
- It just kind of like the pigs, all the inspiration that we had for the design of the products, the typography, the branding, and so on.
00:07:36
- I see the iPad in here.
00:07:38
- Yes.
00:07:39
- I see the iPhone.
00:07:40
We're going to talk about that later.
00:07:42
- Sure thing.
00:07:43
- And you can see also some early concepts of the earphones and the phone as well.
00:07:48
So I think in the keynote we mentioned that phone to a, it's very similar to the initial design that we have for phone, or just a phone.
00:07:57
And I think you might be able to find it over there.
00:08:00
You will see it's actually quite similar.
00:08:03
- Not exactly the same.
00:08:04
The cameras are a bit different and-- - Do you know where the page is?
00:08:07
- No, but I can find it.
00:08:09
- Am I going to be able to show the book to the audience?
00:08:11
- Yeah, there's some pages that you might not be able to.
00:08:13
- Okay.
00:08:14
So this is literally why you need to be subscribed to and type the ecosystem plus.
00:08:18
You're literally having access to one of the books.
00:08:20
And wow, that's crazy.
00:08:22
- You can see that I especially like this page because it's the one that is-- - It's a little bit broken.
00:08:27
I want to be so careful with these pages.
00:08:29
That is amazing.
00:08:31
So it's currently signed my box.
00:08:35
He also got me beers and tell me about these beers.
00:08:37
I know, but don't for those who don't.
00:08:39
- Sure.
00:08:40
- What's so special about these beers?
00:08:43
- I think it's like, when are we publishing this podcast?
00:08:45
- This podcast is being published probably in two to three weeks.
00:08:48
- All right, so it will be right after the next April fools.
00:08:51
- Okay.
00:08:52
- So this started as an April fools idea for last year, so 2023.
00:08:56
- You can sign it if you want.
00:08:57
- Sure.
00:08:58
And essentially what we did was, we thought of a few ideas.
00:09:03
I think I explained another one in the last event that we did in Barcelona with the community.
00:09:08
So I'll explain it here.
00:09:09
Which by the way, it was an amazing party and event.
00:09:12
- Thank you.
00:09:13
But yeah, essentially what we've had is a few ideas that we wanted to do as April fools.
00:09:20
There was something that we kind of started back at OnePlus, which was like, we decided to start creating the ideas that we came up with for April fools.
00:09:29
So it's like, it's a joke, but it's not really a joke.
00:09:31
- Okay.
00:09:32
- And yeah, this started as a joke.
00:09:34
Let's do some beer and call it beer one.
00:09:36
In the end, they're being called beer, I think it's like 5.1, which is the alcohol content.
00:09:41
But yeah, I mean, whatever we're going to do, we can actually make it happen.
00:09:46
- See, this is why nothing is nothing, right?
00:09:50
I mean, this is what makes you guys this.
00:09:52
Literally, not being scared on changing designs.
00:09:56
You wanting to create a beer?
00:09:59
You're like, why not?
00:10:00
Let's create it.
00:10:01
What other ideas do you have for April fools?
00:10:05
- For the last April fools, I think we thought I'd run also with you, the off buying a town in Arizona.
00:10:10
It's called nothing.
00:10:11
It doesn't happen in habitants.
00:10:13
- Did you guys buy it?
00:10:14
- No, no, we didn't.
00:10:15
- Okay.
00:10:16
- But we even got in touch with whoever was the owner.
00:10:19
- Carl is like, okay, yeah, this is probably where our budget should not go.
00:10:24
- Yeah, yeah, yeah, no.
00:10:26
- Okay, so you were trying to describe how Carl is.
00:10:29
He's responsible, right?
00:10:31
- Depends.
00:10:31
- Okay.
00:10:32
- He also gets excited and sometimes even carried away by a startup that can be exciting, but obviously, I mean, as a CEO, you need to be also a bit mature,
00:10:44
to be able to say no to such things.
00:10:46
- Or act mature, right?
00:10:47
Because if you're not mature, you're just not.
00:10:48
I want to be a good CEO, I'd be too happy flower with everything.
00:10:53
- I mean, I'm fairly sure it's difficult.
00:10:55
I think being a founder, obviously, I think one of the biggest differences, especially compared to OnePlus, which is the company where most of us come from, was the fact that we didn't have a lot of freedom.
00:11:08
And that was good and that was bad.
00:11:09
It was good in the sense that we were able to stay focused, to a certain extent, then started doing a lot of phones and then kind of went to shit.
00:11:17
But before that...
00:11:18
- I mean, it's a long story, but yeah, summarizing every seven years of OnePlus.
00:11:24
But I think here, the problem is that we have all the freedom in the world.
00:11:29
So we could do any product, including a beer.
00:11:32
Beer is fine.
00:11:33
Beer is not, I would say, a massive endeavor and a super big project that I imagine like we wanted to do.
00:11:39
I don't know, just making this up.
00:11:42
A fridge.
00:11:43
- Okay.
00:11:44
- Smart fridge.
00:11:45
That would cost actually a lot of money and we don't really know if we would be able to actually make it happen.
00:11:49
We have expertise in smartphones and now, thanks to all the audio category that we have.
00:11:56
- It's a fairly good understanding of the earphone industry.
00:12:01
But yeah, everything else that we do is a bit of like an open field.
00:12:05
- So let's go back because you know, you told me about all the nows, but what, why would you want to start a phone company in a world where everything is dominated by the beasts of call it Google,
00:12:18
tell it Samsung, call it Apple.
00:12:21
Why, where does the inspiration come from to be like, okay, I want to create a phone that does a bunch of lights and that will convince everybody.
00:12:29
It sounds like a stupid idea and I absolutely love it.
00:12:32
It's like, the Disney movie is right.
00:12:34
I want to create a movie about a rat that's a cook.
00:12:38
And then you make it, it's like, I feel like nothing is like gratitude.
00:12:41
It's like a dumb idea, which is the best idea ever.
00:12:44
- With a dumb name as well.
00:12:45
- Exactly.
00:12:46
- No, I think it all comes basically out of like being part of the industry, being a bit of part of the problem that we think that the industry has at the moment.
00:12:55
Which is just lack of innovation.
00:13:00
I think the whole, especially the design aspect, everything has taken it quite a lot.
00:13:06
It's easier to just, you know, change a couple of things, move the cameras around a little bit, call it, you know, the next generation, and maybe changing a couple of colors,
00:13:17
not deviating too much from what you had last year.
00:13:19
And yeah, that's just a little bit boring.
00:13:22
I think we miss the time where the phones were not that smart back in the day.
00:13:27
And then the differentiating points were basically on the form factor and also on the design, like the LZ Chocolate, LZ Prada, some of the crazy ass Nokia's.
00:13:39
Those are the things that we're going to like me from the industry, like companies taking some risk to be able to innovate.
00:13:46
We are a small company, so the way that we can innovate essentially all the outside design and on the software.
00:13:52
What are you guys going to start?
00:13:54
Stop calling yourself a small company because you guys keep growing.
00:13:58
Like sure, I get it the first year, the second one, are you going to stop calling yourself a small company?
00:14:04
Because for me, and for the, at least the tech community doesn't see you as a small company.
00:14:08
Sure, I guess if you ask my sister that has nothing to do with the tech world, you know what nothing is?
00:14:13
Maybe she says, no, maybe she says yes, but I think for the tech community, you've earned all of our respect, every single, is that Siri?
00:14:21
I think that was Siri.
00:14:22
See, even Siri loves nothing.
00:14:24
Taking a while to respond.
00:14:25
See, I mean, Siri is taking a while to respond, but I think, yeah, I mean, in terms of the tech community, you've earned all of our respect, which I absolutely adore.
00:14:33
Well, I mean, thank you for that, but I guess like where do you put the limit?
00:14:37
Is it revenue thing?
00:14:38
It's like a month of like unit shipped, a month of, I don't know, exact.
00:14:43
That's what I'm asking.
00:14:44
People that you employ, I mean 500 employees, that's, you know, big company, depending on like what you compare it to.
00:14:52
Sure.
00:14:53
Because the thing is like, if you compare it against the ones you mentioned before, Google Samper Apple, I mean, we are dropping the ocean.
00:14:58
Yeah.
00:14:59
Nothing, but literally how many times do you make that joke too many, and then the office is like legal to say, well, a type of that joke.
00:15:07
I even made it in the beginning, you know, it's like, it's not even funny anymore, you know?
00:15:11
Or is it?
00:15:12
No, but I was.
00:15:13
Well, we had a couple of names back in the day when we were starting the company.
00:15:16
One of them was nothing.
00:15:17
That was the one that I personally liked, and that's also the one that Akis, which is also one of the co-founders and the one that in charge of-- The car alike it?
00:15:24
Uh-huh.
00:15:25
That's a good question.
00:15:26
I mean, I think he was a bit more, I think he liked both, but I think we ended up composing him and the rest of the co-founders to go for nothing, because I really saw a lot of potential from a marketing perspective,
00:15:40
it's the same thing that I always say is like being able to say, you know, this Black Friday by nothing, it's like anti-consumerism message by the same time.
00:15:48
You know, if you take it literally, or I guess like, in this case, maybe figuratively, like you will end up buying nothing products, and that's fantastic.
00:15:57
Yeah.
00:15:58
Or like being able to, you know, tell somebody that has invested a million dollars, thank you for nothing.
00:16:05
Mm-hmm.
00:16:06
And see, I mean, I love your humor, honestly, but that's something that I did.
00:16:11
I mean, like, you know, Casey Neistat, Tony Fadell, like all these guys got a message from me after they paid, saying thank you for nothing.
00:16:17
Yeah.
00:16:18
I was Casey.
00:16:19
Cool.
00:16:20
Yeah.
00:16:21
Yeah, I mean, when you came from before.
00:16:22
Yeah.
00:16:23
I think it's fantastic because like he's actually super helpful.
00:16:26
The same as the other co-founders, like I would say, everyone that invested in the seed round and also like some additional investors that we had afterwards, like they've always been very involved in everything when we have as for help for,
00:16:39
you know, like intros or opinions.
00:16:41
I loved your nothing phone too reveal, right, with Casey.
00:16:45
Yes.
00:16:46
Genius.
00:16:47
I loved it.
00:16:48
And I mean, that's one of the cool things that we can do because we have such cool, uh, business.
00:16:52
You have a big list, you know, like you got to bring Carl and Casey in the podcast.
00:16:55
Like I'm giving you a lot of homework.
00:16:57
How many, how many likes does, does something need to get?
00:17:01
How many likes or how many views does a real of my need to get for you to get Casey Neistat in my podcast?
00:17:07
You have to check how many you have normally.
00:17:11
How about like three million views or five million views and a nothing real?
00:17:16
And you try to get Casey Neistat and I try.
00:17:20
And you give me your hand.
00:17:21
Yeah.
00:17:22
Okay.
00:17:23
This is an exclusive right now.
00:17:24
I am literally going to do anything.
00:17:25
This is going to be like the biggest nothing campaign.
00:17:26
It's going to be a pile of nothing.
00:17:29
Perfect.
00:17:30
Funny, right?
00:17:31
See, you don't laugh.
00:17:32
Like it's not funny anymore about the nothing is.
00:17:34
I'm just, you know, I want to ask you about the packaging as well, because I think you're breaking the box.
00:17:43
And every time I unbox a nothing box, I feel my body feels nothing because I'm so sad that I'm breaking the box.
00:17:51
What the inspiration for those of you who've never unboxed a nothing phone?
00:17:54
Where did that sleep off for those of you who are watching the podcast and video?
00:18:00
So you're basically like peel it apart and you're literally breaking the box.
00:18:05
It's not like you left it up.
00:18:07
Why?
00:18:08
I think it's the original inspiration actually comes from the tobacco industry.
00:18:16
And I think also some of the original sketches that we can see here.
00:18:22
In the book, kind of like the pick that as well, I mean, we are definitely not, I guess I can favor like people smoking.
00:18:30
It's bad for you.
00:18:31
You shouldn't do it.
00:18:32
Don't smoke.
00:18:33
But I think the, from a marketing perspective, they've done, I think a very good job for many, many years.
00:18:41
I think obviously, you know, madman is definitely a reference for everyone working in marketing.
00:18:48
And from a product perspective, you need to think also that it is, I guess I could be of a very familiar form of things, maybe you don't smoke, but like you had somebody in your family that did.
00:18:59
And it was a bit of a ritual, no?
00:19:01
So I think it kind of like brings a bit of that, but yeah, that's, wow.
00:19:10
That is so cool.
00:19:12
It's changed, but also hasn't changed.
00:19:15
Yeah, there's a little bit different, some other original designs actually were similar to what year stick ended up being for year one, but we kind of realized that obviously,
00:19:25
like if you wanted to put like the in-ear portion in there, you basically end up with something that look more like kind of coke as opposed to like a lipstick, which is what we were going for.
00:19:37
Yeah.
00:19:38
But there's things like, we have a lot of like things that kind of like remind us of like they do the objects, like year stick, obviously the main inspiration is like lipstick.
00:19:47
So watch going to be, what's the tablet going to be?
00:19:52
What's the fridge going to be?
00:19:54
Question that we will never know.
00:19:55
Maybe Casey will tell us after the three or five, I mean, I didn't say how much, I mean, no, no, no, no.
00:20:02
Views and views.
00:20:03
Oh, no.
00:20:04
Five million.
00:20:05
Yeah, yeah.
00:20:06
Okay.
00:20:07
Okay.
00:20:08
We'll try.
00:20:09
Apple is known for the ecosystem, right?
00:20:11
This podcast exists because of what Apple has built in terms of ecosystem, which I think is one of the biggest advancements in tech ever in a business model, ever in the tech industry.
00:20:23
What is nothing is nothing trying to replicate any ecosystem?
00:20:28
What does nothing see about Apple's ecosystem?
00:20:32
I think Apple is definitely the reference for many companies, including nothing with an extent.
00:20:40
Yeah.
00:20:41
But when Apple was called though.
00:20:42
Okay.
00:20:43
We'll talk about that later.
00:20:44
Sure.
00:20:45
But yeah, I think building a ecosystem is definitely something that we aspire to do.
00:20:50
The only thing is like, we don't actually see it as a close ecosystem like we would like other companies to participate of this type of ecosystem as well, if possible.
00:20:59
We started, I guess, to sort of extend with CMF, which is our own company, but still it's just a bright company doing products that are a little bit different, a bit more accessible.
00:21:10
But the idea is, yeah, we want to, I guess I get into people's homes, help with their health and a few of the things.
00:21:18
Just mostly because what we see is there's a very few companies that do a ecosystem as well.
00:21:23
And which ones, what do you say those are?
00:21:26
Apple definitely.
00:21:27
That's it very well.
00:21:28
What else?
00:21:29
I think Google does it pretty well?
00:21:33
It depends.
00:21:34
I think the software itself, Google has anything else really well.
00:21:36
I think the hardware that they're getting there, they're trying to do it?
00:21:40
It's getting better.
00:21:41
It's getting better.
00:21:42
But I think it's mostly Apple, the one that seems to have an elite.
00:21:48
I think the challenge that we see sometimes is that, especially if you have a smart home, the ecosystem is difficult to navigate because usually you have different apps for different things.
00:21:59
And they don't talk to each other.
00:22:00
They talk to each other.
00:22:01
You need to kind of like a third party app.
00:22:02
And it's going to internet and then it might lose at some point either connectivity or support.
00:22:08
So we want to build something that is a bit more consistent.
00:22:14
And ideally, I mean, we will have products for all the categories and have them not only talk to each other properly.
00:22:20
And then we have, I guess, the smartfulness, kind of like the central piece and the brains.
00:22:26
But also the same time, like, you know, having a good design language, something that doesn't look bad, also something that doesn't feel cheap.
00:22:35
I think that's also maybe one of the challenges that some other companies would say like Xiaomi might have, like, maybe some of their products don't talk to each other because they're manufactured by other companies in the area which is rebranded.
00:22:46
So software doesn't kind of like feed always or, you know, maybe the quality of the materials or the quality of the finishing of the design might not be up to, you know, the standard of somebody that has,
00:22:57
you know, well-degraded home.
00:22:59
Yeah.
00:23:00
That's your challenges.
00:23:01
You've talked about Xiaomi, for example.
00:23:03
I'm sure you guys have a lot, right?
00:23:07
Maybe it's the lack of budget, which there is a lot of budget, but obviously for a tech company, I think it's super expensive.
00:23:13
Yeah.
00:23:14
I mean, you need.
00:23:15
Yeah.
00:23:16
Infinite.
00:23:17
I think the biggest two challenges that we have are definitely cash flow, because like anything that we do.
00:23:20
I have some right here.
00:23:21
I don't know if you need something else.
00:23:24
Oh, we're good.
00:23:25
Okay.
00:23:26
We're good for enough.
00:23:27
It's important, we work with products that are really expensive, so being able to manufacture them requires a lot of capital.
00:23:33
And then also like you're selling them, but usually there's like, you know, payment terms.
00:23:38
So even if I sell it to, let's say, Amazon, just to give an example, they might pay as in, depends on the deal, but like 30, 60, 90 days.
00:23:47
And that means that I had to front, you know, money for the components.
00:23:52
Sure.
00:23:53
I don't know, like three months before the product is a manufacturer, then something gets manufactured.
00:23:59
Then I still have to wait 30, 60, whatever amount of days to be able to get paid.
00:24:05
So imagine the fridge.
00:24:07
Yeah.
00:24:08
So you're basically acting to certain extent as a bank.
00:24:13
And yeah, I mean, that can be quite challenging, because you don't want to have the capital that you have from the investors, tied into this, what you want to do with that is basically be able to pay salaries and invest it into R&D,
00:24:25
not into stock.
00:24:26
That's not a very good way to use the money.
00:24:29
There's nothing going to go over in the stock market.
00:24:32
Maybe yes, maybe not.
00:24:34
Who knows?
00:24:35
Let me know what it is.
00:24:36
I want to be the first one.
00:24:37
The thing is that we have been actually getting the community to invest a couple of times.
00:24:43
We might do it in the future, you know, whatever we have an extra, if we have an extra, so let you know.
00:24:48
Awesome.
00:24:49
Just text me.
00:24:50
A lot of the community has actually sent you a message.
00:24:54
Okay.
00:24:55
Cool.
00:24:56
Which, by the way, if you want to be someone like Grayson or Nikolai, for example, just join inside the ecosystem plus, and you can literally ask someone like him questions.
00:25:06
Are you ready for the first one?
00:25:08
Sure.
00:25:09
This is Grayson Hemman, asking you a question, hopefully this works.
00:25:13
Where do the idea for transparent devices come in and do you have any plans to expand on that design language in the future?
00:25:22
Cool.
00:25:23
Yeah.
00:25:24
So actually, back in the day, when we were first designing initial products, which actually we can see in the book, we had many ideas.
00:25:33
I think if you go to one of those pages where we can see some of the prototypes of year one, they were not transparent.
00:25:42
We see some colors that you can see.
00:25:46
It reminds me of the rabbit, what's it called, the AI tiny little device.
00:25:51
Yeah.
00:25:52
Yeah.
00:25:53
It definitely has some reminiscent of that because, well, I mean, one of the go-founding companies is DNA-changing ring for us.
00:26:00
Okay.
00:26:01
I can see it.
00:26:02
I can see it.
00:26:03
People designing.
00:26:04
But yeah, I mean, the first initial design actually that has some transparency is one over here.
00:26:09
I don't know if you'll do to capture that in the video.
00:26:13
But it starts being, I guess, a bit more milky.
00:26:17
And then we started actually looking at some of the old, I guess, Apple Game Boy.
00:26:25
Just kind of like, even walkmans.
00:26:28
I love the Game Boy design.
00:26:30
Yeah.
00:26:31
I mean, like some of these, like-- Yeah, that trans trans.
00:26:33
And we kind of like-- And that's actually Vision OS from the Vision Pro, right?
00:26:36
That translucent, at least the UI, not the actual.
00:26:40
Yeah.
00:26:41
Yeah.
00:26:42
I guess to certain extent it is.
00:26:43
I mean, when you get the menu for the first time then that's how you, I guess, have your menu bar.
00:26:50
Yeah.
00:26:51
Which iOS 18 on the iPhone is rumored to come with that translucent design.
00:26:53
Interesting.
00:26:54
Tim Cook is actually told me in person.
00:26:55
Good morning.
00:26:56
Yeah.
00:26:57
Good morning, Tim.
00:26:58
How are you?
00:26:59
No, but the thing is like we started looking at kind of like these transparents and translucent designs from back in the day.
00:27:05
And I think it kind of like, accomplish a couple of things.
00:27:07
Like the first thing is like, as a company, we want to, I guess, make the analogy with more transparent.
00:27:13
And in general, I think we have seen in the last few years as becoming the product with the likes of Facebook and a lot of social media networks basically making us the product,
00:27:24
the ones that, you know, they sell ads or they show ads.
00:27:29
And then, yeah, people, I guess, are becoming with more.
00:27:32
I would say the feeling that the technology is a bit less trustworthy than back in the day.
00:27:40
So, you know, nothing, transparency, kind of made sense.
00:27:46
Ben Beats made it, right?
00:27:48
Yeah.
00:27:49
A little, a little after us.
00:27:50
Were you guys happy or a little bit angry?
00:27:53
No.
00:27:54
No.
00:27:55
I think when we see other companies kind of like echoing some of the stuff that we're doing, I think we definitely think that it's in a way flattering assuming that they had any sort of inspiration or anything that we have done.
00:28:07
The reality is like, we got inspired partially also because of Apple and the transparent time with all the colors and everything.
00:28:14
So, we didn't invent anything.
00:28:17
We just, I guess, like, took it and made it our own in a certain way.
00:28:21
I'd love to talk about that.
00:28:22
Like, what's the difference and what's the fine line between copying and grabbing inspiration?
00:28:28
I think what you've built, it's like, I don't see an iPhone, I see nothing.
00:28:34
And I think that's what's so beautiful about what you all have built and you're talking about transparency and you're telling me in a public podcast that you've publicly grabbed inspiration from all these companies.
00:28:46
And for me, that's transparency.
00:28:48
For me, I mean, I think the values that you have and the humor and everything, not just you, but Carl and Twitter and nothing in Twitter, I think that's what's so special about all of you as well.
00:29:01
I mean, the thing is, it's a bit of an homage.
00:29:03
I was trying to give a nod to all these companies that have tried it in the past.
00:29:08
The other thing is that we take it a bit more seriously.
00:29:10
It's not just one of the colors that we offer.
00:29:14
Transparency is the core of what we do.
00:29:17
And it applies to the design, it applies to the way that we communicate.
00:29:20
I think it's actually quite important as well that we do a lot of YouTube videos.
00:29:24
That's where we show their designers.
00:29:27
They comment on stuff that the community designs.
00:29:30
It's just genius.
00:29:31
I mean, the views on all of your YouTube videos are absolutely insane.
00:29:34
It's great.
00:29:35
It's great.
00:29:36
But does the thing also, like Carl, do you own reviews of competitor products?
00:29:38
And actually, you know?
00:29:39
Who's the idea was that?
00:29:40
Do you know the name of like the person who was like Carl, sit down.
00:29:43
I'm going to make your review the new iPhone 14 Pro.
00:29:46
So I think actually this started because a friend tour, which used to be a fine of one plus back in the day.
00:29:54
And I would carry him over as a fan to nothing.
00:29:57
He showed me that on AliExpress, you could buy a copy of the earwounds and he actually bought the pair.
00:30:03
I saw that video.
00:30:04
So it's so good.
00:30:05
So I messaged Carl and I said, "Hey, Carl, I mean, there's these people doing copies.
00:30:10
Do you think maybe you can do video review in them?"
00:30:12
I mean, I think you said that?
00:30:13
Yeah.
00:30:14
No way.
00:30:15
It was your idea.
00:30:16
Well, I don't know.
00:30:17
I mean, they took it and they carried it forward, but I wanted to think that maybe.
00:30:22
You know, I planted the seed.
00:30:23
Sure.
00:30:24
Wow.
00:30:25
But no, we have a really good original content team.
00:30:27
Yeah.
00:30:28
Shout out to heroin the team because like they are actually smashing it there.
00:30:30
They're doing like really interesting content.
00:30:32
And I think the cool thing is that we are doing maybe except the last keynote that is a bit more traditional.
00:30:37
It went away, but up until now, it's always been very refreshing to see everything that we're doing.
00:30:42
So I need some of your people for my content team.
00:30:44
No, please.
00:30:45
They're out.
00:30:46
They're out.
00:30:47
We got a question from Nikolai and inside ecosystem.
00:30:50
Hello, nothing team.
00:30:53
Are there any plans to implement some sort of AI feature into your current phone lineup or any upcoming phone, greetings from Germany?
00:31:03
Hello from Germany.
00:31:04
Nikolai.
00:31:05
Thank you for your question.
00:31:06
The answer in short is yes.
00:31:09
And the first time that we are actually implementing it in a very clear ways with phone to a, we have the wallpaper, uh, creator of wallpaper studio where you can, I guess, I choose a couple of an image in a style and then the AI kind of like makes it together and makes your wallpaper.
00:31:24
Yeah.
00:31:25
There'll be more things coming up.
00:31:26
The fridge.
00:31:27
Alex Shaqia.
00:31:28
Yeah.
00:31:29
Alex Shaqia has another question.
00:31:33
I wanted to ask if, uh, nothing will ever make a flagship phone that will directly compete with the iPhone and the Galaxy's thing and already, it already does.
00:31:43
Yeah, phone through with a phone like this.
00:31:45
Yeah.
00:31:46
And phone to a, who would you say, what would you say the iPhone to the phone to a is?
00:31:51
Well, that's a good question.
00:31:53
iPhone SE?
00:31:55
Maybe.
00:31:56
Yeah.
00:31:57
It could be iPhone SE or maybe like a couple year old iPhone.
00:31:59
You see a lot of people now buying second-hand iPhones.
00:32:02
Um, I think definitely this is not for this price.
00:32:06
Well, it depends how old they are, no?
00:32:08
Sure.
00:32:09
But this is 2024.
00:32:10
Sure.
00:32:11
Sure, sure.
00:32:12
Yeah, exactly.
00:32:13
If you are considering, you know, like buy maybe for a wish iPhone 12, this is definitely a good alternative.
00:32:19
But I went to, when I went to your event, um, I was like really surprised with the phone the design and everything.
00:32:26
I didn't know a lot of the features yet, but then somebody from the team told me, you know how much this thing is.
00:32:32
And I'm like, what?
00:32:33
And it's like $290.
00:32:34
And I'm like, what?
00:32:35
Hi.
00:32:36
Here's my question to the interview.
00:32:40
What inspired you to have your own technology company?
00:32:44
Question two, when you're hiring someone, what do you look for?
00:32:49
And lastly, is nothing going to release a watch laptop or tablet soon?
00:32:55
We answered question number one.
00:32:57
You can talk about number three.
00:32:58
I'm assuming.
00:32:59
I mean, you told us about the fridge.
00:33:00
I think that's enough.
00:33:01
Well, I think question number two is actually really interesting from Tanai Joshi.
00:33:05
Sure.
00:33:06
I think it depends on the position.
00:33:07
I think overall, what we are looking for is people who are very passionate about technology and design, and that they really like what they are getting into, depending on the level as well,
00:33:18
we may look for somebody that has certain experience in a relevant industry.
00:33:22
Yeah.
00:33:23
It's passionate.
00:33:24
The perfect person never exists, right?
00:33:27
No.
00:33:28
I think that's something that I'm having trouble realizing, because I think passion is the number first thing that you need, right?
00:33:37
You need someone that is really energized about the project.
00:33:42
And then the next thing is training, right?
00:33:43
Just train the person, and especially with a large team, I'm sure it's way easier than just, you know, for the person to be included by various people.
00:33:52
Absolutely.
00:33:53
I mean, I think what made it quite clear to me was the previous experience I one blast.
00:33:58
Like, I didn't know how to launch a phone.
00:34:01
Yeah.
00:34:02
It was online, but never launched a phone, never built a phone.
00:34:06
I had, sure, like, installed different softwares and hacked into iPhones back in the day and did gel-breaking and stuff like that.
00:34:14
But that was-- Don't see jail-breaking in an Apple podcast.
00:34:17
Come on.
00:34:18
It's no longer relevant.
00:34:19
Okay.
00:34:20
But yeah.
00:34:21
No, I mean, the thing is, like, back in the day, that's the thing is, like, I never had any experience doing these things.
00:34:28
I still got hired for OnePlus, and I think we did a fairly good job.
00:34:31
I mean, you and Carl were friends, right, so maybe, did you have a beer with Carl?
00:34:37
I don't drink beer, so no.
00:34:40
And yet, you created a beer, even-- Yeah.
00:34:43
I mean, the Urpal on nothing.
00:34:45
Hi, Nickyus.
00:34:46
Alex here.
00:34:47
I just wanted to say, first of all, congratulations on this new podcast inside the ecosystem.
00:34:52
I'm sure it's going to be just as successful as your YouTube.
00:34:55
And thank you for taking my question today.
00:34:58
So anyway.
00:34:59
Hi, David.
00:35:00
My question for you today would be this, if iOS was available to nothing as a choice of operating system for your devices, would you opt to use that over Android?
00:35:09
Or stick with Android?
00:35:10
You could hear your answer on that one.
00:35:12
I hope you guys have a great day, and take care.
00:35:14
Cheers.
00:35:15
Thank you, Alex, for your-- for saying that inside the ecosystem is going to work well.
00:35:20
We were number one in Apple Podcast.
00:35:21
Did you know that?
00:35:22
No, they're not.
00:35:23
Yeah.
00:35:24
That's super cool.
00:35:25
For like two weeks.
00:35:26
That's very impressive.
00:35:27
Now we're like at eight or seven?
00:35:28
Absolutely.
00:35:29
So thank you for your kind words.
00:35:31
Apple, iOS, or Android, if you could have the option, Tim Cook is like, good morning.
00:35:37
How are you?
00:35:38
Do you want to use iOS in the nothing for a and the fridge?
00:35:42
Fridge, iOS and iOS, built-in, revolutionizing the world.
00:35:45
Would you do it?
00:35:46
Probably not.
00:35:47
No way.
00:35:48
No.
00:35:49
No.
00:35:50
The thing is like, after I left-- I'm leaving.
00:35:52
I'm leaving.
00:35:53
Goodbye.
00:35:54
After I left OnePlus, I decided to actually switch back to iPhone just to see what it means basically in seven years of not using an Apple product.
00:36:03
And the thing is like, I think, I know people are going to hate me on this.
00:36:08
Yeah.
00:36:09
You know what I have ready right here?
00:36:10
Like some booths?
00:36:11
You can go ahead and talk.
00:36:13
Sure.
00:36:14
I think Android.
00:36:15
No, does it work Android?
00:36:20
Okay.
00:36:21
Continue.
00:36:22
Benagic Society.
00:36:23
I think Android has definitely evolved to a point where actually it can compete on with one against iOS.
00:36:30
I think if-- Debatable.
00:36:32
Okay.
00:36:33
Why not?
00:36:34
What ecosystem?
00:36:35
Sure.
00:36:36
Give us some time.
00:36:37
Okay.
00:36:38
As of right now.
00:36:39
I mean, you can comment on another podcast, and we can make a iOS versus Android.
00:36:46
I don't think that was the situation.
00:36:48
We're talking about the phone 3a.
00:36:50
Sure, sure.
00:36:51
I would say, you know, even if I wanted to say, yes, iOS is the best.
00:36:54
I mean, we have Google as an investor, so-- Okay.
00:36:57
No, but now-- No, it's not.
00:36:59
Why?
00:37:00
You say Android is better.
00:37:01
No, I mean, if Android, I didn't think it was better than I would probably not be working.
00:37:06
Sure.
00:37:07
Nothing in trying to do something with Android.
00:37:08
No, the thing is, like, back in the day, I think iOS was definitely superior.
00:37:12
You could see that there were a lot of different forks of Android with, like, signage, and, like, we cooperated with them back in the day with the OnePlus One.
00:37:20
Mm-hmm.
00:37:21
But I didn't know what that is.
00:37:22
Like, you have something that actually-- that's pretty much everything that you would expect from a smartphone, where it's with iOS, with Android.
00:37:31
And the only, I guess, like, big issue that I see with Android, or maybe a couple of issues, is the first one, it's like, optimization.
00:37:38
There's a lot of companies that do a lot of the smartphones every single year, and that means that they cannot optimize properly for-- Which nothing has done really well.
00:37:45
Right, but that's the thing.
00:37:46
It's because we have very little amount of products, so we can actually focus on having an optimization that is maybe not as good as Apple has with iPhone, like, with three gigs of RAM.
00:37:56
A lot of things.
00:37:57
Yeah.
00:37:58
We have 8 and 12, but the reality is, I think, that from battery perspective and so on, we're doing pretty good, I think.
00:38:04
Mm-hmm.
00:38:05
And then, I think, from, you know, design perspective, minimalism and so on, I think we're doing also pretty well.
00:38:09
Mm-hmm.
00:38:10
So I think it's more an issue with-- not with Android itself, but, like, with who implements Android, and how it's implemented.
00:38:17
Mm-hmm.
00:38:18
How do you see Apple currently?
00:38:19
Let's just drop the bomb.
00:38:22
Mm-hmm.
00:38:24
Not as good as before.
00:38:25
I mean, back in the day, you know, I could say that I was an Apple fan, but-- Were you?
00:38:32
Yeah.
00:38:33
It was part of the Mac user group of Barcelona.
00:38:36
Wow.
00:38:37
Yeah, posters of, like, Steve and-- No, no.
00:38:40
We didn't get to-- But, you know, I had the first iPhone.
00:38:42
I was in the US, so I was writing for Apple Weblog, with a lot of Dark Wars.
00:38:49
And essentially, yeah, I was invited to go to one of the launches in the UK.
00:38:53
We were able to tell some of the products.
00:38:55
Nice.
00:38:56
And actually, it was a pretty cool experience to be, I guess, like, on the other side.
00:39:00
Yeah.
00:39:01
Outside of the ecosystem.
00:39:04
I was part of the ecosystem back in the day.
00:39:05
Yeah.
00:39:06
I mean, I had the iMac, I had the MacBook Pro, and that was before-- right before the iPhone, I think.
00:39:12
Or whatever.
00:39:13
Well, anyways, if there was an iPhone, I had an iPhone.
00:39:17
How do you see Apple currently, yeah?
00:39:19
I think now it has become a bit of, like, what it was trying to fight.
00:39:23
And now it is the IBM that was fighting back in the '80s.
00:39:28
I mean, it's still a very powerful company.
00:39:33
I think they are still really good at what they do.
00:39:37
And as I was saying before, like, still the reference point for many of the companies out there.
00:39:44
What do you see Apple as a reference point?
00:39:46
Do you see Apple as a reference point in their marketing, for example?
00:39:50
Or has Apple lost the touch for you in their marketing?
00:39:53
I think they have lost a bit of the touch for marketing.
00:39:56
I think they used to appeal a lot to creatives.
00:39:59
And I think now, I guess they are not as cool anymore because, basically, they have become these big monsters where, I mean, they are now mainstream.
00:40:09
So I think they have shifted slightly the way they do marketing.
00:40:12
I think back in the '80s, they used to be cooler.
00:40:16
I think they are definitely still a reference, though.
00:40:18
It comes to manufacturing, warehousing logistics, like all these boring things.
00:40:23
They do them so good.
00:40:25
It's just amazing.
00:40:26
And I think also now, I think they are becoming a bit of a reference, as well, when it comes to, like, Silicon, like the chipsets are frankly really, really good.
00:40:36
I mean, they have a MacBook Pro.
00:40:39
And I think the battery is by blowing and the performance is also.
00:40:46
And then going back to the marketing, I think the reason that Apple's marketing recently has felt a little bit bland is because of exactly what you just said, right?
00:40:55
It's the mainstream.
00:40:56
And I think that's why it's so interesting to see Apple Music, for example.
00:41:01
Apple Music gets Apple to do different relevant Gen Z type of campaigns.
00:41:09
I mean, just them sponsoring the Super Bowl, for example, right?
00:41:13
Apple will never sponsor the Super Bowl.
00:41:16
It's not an Apple thing to do, but with Apple Music.
00:41:19
It's different.
00:41:20
Same thing goes for beats, right?
00:41:22
Yeah, beats before they bought them used to be cool, and I guess, like, they lost a bit of essence.
00:41:30
It's a fine line, right?
00:41:31
Because obviously...
00:41:32
Yeah, they have earphones, so I guess it's...
00:41:35
But I think something that, you know, beats, I mean, I absolutely love beats and they're marketing and everything, obviously, it's not as powerful as before because of the Apple acquisition,
00:41:45
but they still have the urban that Apple doesn't have.
00:41:48
They still have the athletes and the sports culture that Apple doesn't have, right?
00:41:54
Absolutely.
00:41:55
Absolutely.
00:41:56
And I guess, you know, athletes now also wear AirPods, but I think beats are still that brand, and I just really wish, you know, beat never leaves because I'm absolutely like a massive fan of what they were and now what they've become because it's different,
00:42:10
right?
00:42:11
And they're trying to figure it out.
00:42:12
I think Apple even needs to figure out what they want beats to beat.
00:42:16
It's not easy.
00:42:17
What would you do if you were...
00:42:18
Good morning.
00:42:19
If you were, Mr.
00:42:20
Good Morning, what would you do to beats?
00:42:24
I think I would try to exploit the marketing aspect of it because the reality is, like, back in the day, if you think about beats, like, from a quality perspective, they were not necessarily better than, I don't know, like, something high,
00:42:34
sort of, some Sony's.
00:42:35
It was an icon.
00:42:36
Yeah.
00:42:37
Exactly.
00:42:38
It was the design.
00:42:39
Wearing those earphones and what that represented, I think it is interesting to see, you know, with Apple Watch and so on, like, how they've got into fitness and a few of those things.
00:42:52
Maybe they should try to exploit that aspect.
00:42:57
You told me about the features that not copied, but inspired nothing.
00:43:04
Did you tell us some design aspects or features or something that nothing was, like, "Oh, I like that about the company inside of Cupertino."
00:43:15
I like the way that they did this.
00:43:16
I might be putting it.
00:43:18
What did nothing copy from Apple?
00:43:22
I don't like using the word copy.
00:43:24
Sure.
00:43:25
I wouldn't say we copied anything specifically.
00:43:27
I think the stuff that, I mean, there's a lot of things that we like.
00:43:31
I remember, like, a few, like, over a year ago, I took over e-commerce.
00:43:36
There were a few things that we were looking, we were looking at a few different websites as reference.
00:43:42
So, we took a look at Samsung, Amazon, Google with a Pixel, Microsoft, that'll be an Apple as well.
00:43:51
And one of the things that we were actually surprised is, like, despite the fact that Apple is not necessarily an e-commerce company, that they had their shit together, like, they were actually really, really good,
00:44:01
also, how they were displaying the different messages in the different parts of the website, how on the homepage they would maybe, you know, have a buy-na-button, but also, like,
00:44:11
a discover more.
00:44:12
But the kind of, like, main call-to-action was, like, discover more, then within the discover more.
00:44:17
So, like, what do we call the PDP, so, product-to-page?
00:44:19
We have all the features of the product, and so on.
00:44:22
Then the call-to-action would definitely be by now, and the price point.
00:44:26
So, like, some stuff that is quite basic, but makes a lot of sense that not everyone is doing.
00:44:31
And I think, you get to learn enough, like, what would be the best practices, because they have a lot more money to do research and testing.
00:44:40
And, yeah, looking at them sometimes can be a good way to, I guess, like, safe on the testing.
00:44:48
Mm-hmm.
00:44:49
You know, something that we do here is rapid questions.
00:44:52
Okay.
00:44:53
I'm giving you a bunch of questions, and you're going to need to answer them really quick.
00:44:59
Are you ready?
00:45:00
Yep.
00:45:01
Are you going to do this?
00:45:06
Let's go.
00:45:08
Rapid questions with David San Martín.
00:45:13
What's the most, who's the most famous person in your context list?
00:45:17
A.
00:45:18
Apple or nothing?
00:45:23
Favorite app on your phone?
00:45:25
Amazon.
00:45:26
Do you like coffee?
00:45:27
No.
00:45:28
I was going to say, what's your order at Starbucks?
00:45:30
Is it water?
00:45:31
Then?
00:45:32
No, it would be, like, some sort of, like, refresh, or whatever.
00:45:34
Yeah.
00:45:35
Favorite artist?
00:45:36
No, but it's a fast question.
00:45:40
I would say it depends on the day, but I think, recently, maybe, let me...
00:45:49
That's not a rapid question, come on.
00:45:50
Let me find it.
00:45:52
Let me find it.
00:45:54
Meanwhile, Apple music is Spotify.
00:45:56
Spotify.
00:45:57
Best company in terms of marketing in the world.
00:45:59
Nike, Apple.
00:46:01
Nike.
00:46:02
Nike.
00:46:03
Nike.
00:46:04
Pizza or pasta?
00:46:05
Pizza.
00:46:06
But pasta is also good, yeah?
00:46:09
Oh, yeah.
00:46:10
iOS or Android?
00:46:12
Android.
00:46:13
You can steal a feature from the iPhone.
00:46:15
Literally, just grab it and put it in nothing.
00:46:18
What is it?
00:46:19
Air drop.
00:46:21
Do you believe in tablets?
00:46:23
Not quite.
00:46:24
Best product of all time.
00:46:27
What?
00:46:28
Mikebook Pro.
00:46:31
Wow.
00:46:32
Best CEO of all time.
00:46:36
Stitch up.
00:46:37
Who's your biggest inspiration?
00:46:41
Elon Musk.
00:46:42
Elon Musk.
00:46:43
Yeah.
00:46:44
Wow.
00:46:45
It's not about the products.
00:46:46
It's about life.
00:46:47
It's about real experiences.
00:46:51
Do you know your favorite artist?
00:46:53
Yes.
00:46:54
I don't know him.
00:46:55
I don't know him.
00:46:57
I think he is Canadian.
00:46:58
You're going to send it to me?
00:47:00
Sure.
00:47:01
Okay.
00:47:02
I'm going to listen it back when I go home.
00:47:03
I'm going to put my AirPods and listen to some music.
00:47:06
That's the best advice you've ever been given.
00:47:12
I caught you there.
00:47:16
Yeah.
00:47:17
I mean, this is not a rapid question.
00:47:18
Don't worry.
00:47:19
As you see, there's no more music.
00:47:20
No, I mean, these are difficult questions, even the music one.
00:47:26
Yeah.
00:47:27
Can you be from your parents from Carl from?
00:47:33
No.
00:47:34
No, I mean, I think.
00:47:36
I wouldn't say I have been given life-changing advice ever.
00:47:42
I think the way that I deal with challenging decisions and stuff like that is usually trying to do what I think is correct, or going through the path of lesser systems.
00:47:54
For instance, a wide way to do biomedicine is like, "Well, I didn't like anything else.
00:47:59
So sometimes I tend to go to the negative routers and what I do know that I don't want to do."
00:48:06
And usually, I think like being a bit naive and trying to go in the path of lesser systems actually led me to fairly good decisions, but the thing is, like,
00:48:16
that's something that I have learned on my own by making mistakes sometimes.
00:48:21
So you gave yourself your own best advice?
00:48:23
I guess.
00:48:24
And then what's the worst advice someone has ever given you?
00:48:29
Don't do it.
00:48:30
Like, sometimes does Nike pay you?
00:48:32
No.
00:48:33
Unfortunately, no, I'm wondering how do that, so not a very good one.
00:48:39
No, I think sometimes people are afraid of failing, and I think sometimes people who love you don't want to see yourself hurting because you have not been able to achieve whatever.
00:48:54
And I think that can be quite restrictive to what you can actually achieve if you want to do something, you know, as long as you're not being legal,
00:49:04
then do it.
00:49:05
We actually have an actor here in Spain called Mario Casas.
00:49:09
And he actually gave, he actually said something in an interview once that I think is so true.
00:49:15
You know, society tells us, you know, your friends, the true friends that you have are the ones who are there when your life is going downhill.
00:49:23
I think it's a total opposite.
00:49:25
He said, "Life, when is really good, you really know who your friends are."
00:49:30
Because jealousy is a lot of things, right?
00:49:33
They obviously is both, and it's generalizing, but at least for me, personally, on YouTube, I've clearly seen the people who are true or not that true.
00:49:43
No, but I think that is fair as well.
00:49:46
I mean, I remember two very clear examples, if I can, you know, my high school days.
00:49:50
Don't worry, you don't got to give out names.
00:49:51
No, no, no.
00:49:52
I will not give out names, but I remember, like, my piano teacher was like, you know, don't get into the exam you're not ready for getting into the conservatory, which is kind of like,
00:50:02
it's like university, or like, before university for, you know, music and playing piano.
00:50:10
And I still did it, and I passed the exam, and it was mostly like, you know, like this anger of like saying, you don't believe in me,
00:50:21
you have been my teacher, what the actual fact.
00:50:24
And then just, you know, the satisfaction of proving this person wrong.
00:50:28
Did you get good grades back in school?
00:50:31
Yeah, back in school, yeah.
00:50:32
Yeah.
00:50:33
You were like the smart one of the class or what?
00:50:37
One of the smarter.
00:50:38
Okay.
00:50:39
I failed everything.
00:50:40
Every single class.
00:50:41
Well, I mean, I didn't finish university.
00:50:43
No.
00:50:44
No.
00:50:45
You were like, I'm done.
00:50:46
No, I was like, this opportunity in China seems to be a bit more interesting than continuing, you know, like doing my studies, going back to a lab with the code, trying a lot of different experiments,
00:50:58
failing, failing, failing.
00:51:00
And then maybe, you know, spending 20 years and not having achieved much, because like it's different.
00:51:05
Nothing in college.
00:51:06
No.
00:51:07
But I mean, there's, you see what I did?
00:51:09
I see that.
00:51:10
See, it's not funny.
00:51:11
But, no, but the thing is like, with science, like there's a bit of a lot of components as well onto that and it just felt terrifying, honestly, like devoting your life to research and stuff that could potentially,
00:51:25
you know, cure some important diseases, but then maybe failing and not achieving anything.
00:51:32
What's the best advice that you would give to the world?
00:51:36
You've never given advice, right?
00:51:37
No, no.
00:51:38
If you could speak to yourself from 20 years ago, what would you get?
00:51:41
It's like, okay, look, it's him.
00:51:43
What would you tell him?
00:51:44
I'll say, if you like tech, then do tech?
00:51:48
No, it's true, because I think I'm back in the day.
00:51:50
Okay.
00:51:51
You're telling yourself, okay?
00:51:52
I feel like you're your best advice to the world.
00:51:55
I was like, if you like tech, be a content creator, be you to robot tech.
00:51:58
No, no.
00:51:59
I mean, it's my advice to myself because I think I can lay out.
00:52:02
I wasn't sure.
00:52:03
And that's why I chose biomedical science and I think, I mean, it was definitely not a mistake.
00:52:07
It definitely helped.
00:52:08
So follow your instinct, what be your advice?
00:52:09
Yeah.
00:52:10
In a way, yes.
00:52:11
And that's the thing is, I give you a really passionate about something, just try to make it your work.
00:52:17
Sure.
00:52:18
I think the last thing that I want to ask you, I think you've told us a lot of, I mean, I see that the nothing HQ, you guys have a lot of fun.
00:52:28
And I think there's one, I'm sure there's one story that has never been mentioned or something that's funny, that it's like, you know, Carl did this to us or you did this to the marketing person or is there any funny stories that have never come to life and is an inside the ecosystem exclusive?
00:52:46
Or maybe you've told it, I don't care, any funny stories you want to share with us?
00:52:52
I mean, we don't do bullying, so generally speaking, okay, nothing does not support bullying.
00:52:57
No, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, nothing to weird.
00:53:02
But no, I mean, like the, when we start to leave one plus, then it was actually very close to Carl's birthday.
00:53:11
So we ended up going to Stockholm, a few of the co-founders and the night of his birthday, like, I don't drink so,
00:53:21
I was the responsible one, but like they got shit-faced and basically I had to, well, I guess I had to basically carry Carl back.
00:53:29
Carl, come on.
00:53:31
It wasn't a bit funny because I guess it was one of the last irresponsible moments that we had before becoming CEO of the company.
00:53:37
He doesn't do this anymore.
00:53:39
No, no, no, he doesn't.
00:53:40
Carl, good job.
00:53:41
We're proud of you.
00:53:42
No, but he was actually quite funny because I knew his family, like basically is like trying to be quiet.
00:53:49
It's like, Carl, what did you live?
00:53:50
It's like this person.
00:53:52
Okay.
00:53:53
Let's walk there.
00:53:54
Yeah, too many of the nothing beer, one, zero, zero, maybe like some other like, are there a liquorice?
00:53:59
But yeah, it was quite an interesting story to like basically walking him back home, making sure, you know, like him to bed.
00:54:07
He wanted to brush his teeth, he wanted to brush his teeth.
00:54:10
And I think he probably just woke up his whole family.
00:54:12
Okay.
00:54:13
But yeah, that was an interesting, interesting story.
00:54:15
Well, that's your inside the ecosystem plus exclusive of Carl having tons of fun or way too much fun in Stockholm.
00:54:23
I wanted to thank you so much for coming.
00:54:25
I don't want to take too much time because you actually have a train to take back home.
00:54:29
But yeah, did you enjoy the podcast?
00:54:31
I did, yeah.
00:54:32
Well, then you know what?
00:54:33
You should tell them to leave us a rating.
00:54:34
Absolutely.
00:54:35
And Apple Podcast and five stars for all of these amazing talks.
00:54:39
Thank you so much for coming.
00:54:41
Thank you for the beers.
00:54:42
I'm going to steal that book from you.
00:54:44
Oh, no.
00:54:45
Okay.
00:54:46
Well, either way.
00:54:47
Thank you so much for coming.
00:54:48
I'll see you.
00:54:49
I'll see you all next week.
00:54:50
A bunch of news surrounding inside and outside the world of two virginos.
00:54:54
And then tell you the ecosystem.
00:54:56
Thank you so much.
00:54:57
Bye.
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