Welcome to the Successful Life Podcast. I'm your host, Corey Berrier, and today, folks, we're going to be talking about look, let's just dive straight into it. Now. Look, I'm sure this is not you, imagine seeing $1.3 million. In lost revenue because of follow-ups, and missed opportunities, that weren't closed.

Dude, that's a staggering amount of money. That was in six months. That wasn't even all year. That was just for six months. 1.3 million. Now, here's the crazy thing about that. When I see those numbers, I think to myself, how could anybody let that much money fly by? How could anybody not wanna fix that problem?

Part of it is you're busy, right? Be you're busy doing a million different things. And it's not that this thing is not important, cuz it is important,

but things take precedence over this, right? You don't. , you can't spend time on everything, and it feels like this should be the most important thing, but that's from my perspective, right? My perspective is different because you're running the business. I'm not; I'm looking at it from a coach's standpoint, but here's the thing, and I understand part of the reason why a lot of people, especially people in the trades have a hard time following up because y'all are just like me.

I hate following up. I used to hate following up. I used to hate prospecting. And I'll be honest with you, the reason people hate prospecting is because we take everything, we take the call personally, internally, we feel like the customer. Must not like us cuz they didn't buy from us. Sales in prospecting and follow-up, these things are not personal matters, it's a business matters.

Furthermore, prospecting. is not selling. So when you think about prospecting, you think about I've gotta get this person on the line. I gotta tell 'em all about my product, my service, and I gotta get a credit card on the first call. Or it's just not [00:02:30 ] worth it. But let's step back for a second and think about this.

Prospecting is not about. The sale prospecting is about filtering out the people who can use your product or service, who can afford your product or service, and who you wanna work with. And the only way to find that out is by prospecting and finding out what people's needs are. Finding out if you wanna work with that person, right you, but you've gotta talk to people in order.

For this to work. You don't have to like prospecting, but you do have to do

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