DiscoverInside Marketing with MarketSurgeWhy Most Founders Stay Stuck — And How to Build a Business That Actually Scales | Rick Meekins
Why Most Founders Stay Stuck — And How to Build a Business That Actually Scales | Rick Meekins

Why Most Founders Stay Stuck — And How to Build a Business That Actually Scales | Rick Meekins

Update: 2025-12-08
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Strap in, founders — today’s episode is a masterclass in building businesses that actually last. We’re joined by Rick Meekins, Managing Partner at Aepiphanni Business Consulting and host of the Relentless Pursuit of Winning Podcast — a guy who’s spent 20+ years helping founders stop running their businesses like a flaming circus and start operating like a well-engineered machine.

Rick has helped leaders navigate growth, fix broken systems, and build companies that scale without the chaos tornado. And today? He’s dropping the exact mindset shifts and operational frameworks founders need to break out of reactive growth cycles.

If you’re scaling fast, feel like you’re white-knuckling the handlebars, or want to build a company that wins today AND 10 years from now, this episode is required listening.

💡 In This Episode, You’ll Learn:

🔥 Why Founders Stay Stuck in Reactive Growth

And how to get out of the cycle before your business becomes the world’s most stressful full-time job.

⚙️ The “Engine” Model of Operations

Rick breaks down how every business — from software to pool cleaning to light manufacturing — needs the same core operational principles to scale sustainably.

👥 How Visionaries & Executors Can Actually Work Together

And how Rick turns abstract founder vision into tactical, scalable systems.

📈 How to Build a Company with Real Longevity

Not a “cool idea” that dies when the founder gets tired.

🎙️ Rick's Podcasting Journey

Why he started Relentless Pursuit of Winning, how it fuels his business, and what every founder gets wrong about podcasting.

🌟 The Big Takeaway

A stable, scalable business isn’t magic — it’s engineered.

🔗 Connect With Rick Meekins

Website: https://aepiphanni.com/

Podcast: https://rpowpodcast.com

LinkedIn: https://www.linkedin.com/in/rickmeekins/

Big Scary Vision: https://bigscaryvision.com

🔗 Connect With MarketSurge

Website: https://marketsurge.io

Podcast: https://marketsurge.transistor.fm/

X / Twitter: https://x.com/marketsurging

LinkedIn: https://www.linkedin.com/company/marketsurgeio

Facebook: https://www.facebook.com/profile.php?id=100035121171654

🎯 Want your marketing engine to run like a team of 10 without hiring a team of 10?
Book your 15-minute Value or Free Coffee call:
https://link.marketsurge.io/widget/bookings/marketsurge/demozvwcxw

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Why Most Founders Stay Stuck — And How to Build a Business That Actually Scales | Rick Meekins

Why Most Founders Stay Stuck — And How to Build a Business That Actually Scales | Rick Meekins

Reed Hansen