DiscoverWSJ Media MixWhy Quartz Wants to Be a 'Big Niche' Publisher
Why Quartz Wants to Be a 'Big Niche' Publisher

Why Quartz Wants to Be a 'Big Niche' Publisher

Update: 2017-01-12
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Jay Lauf, president and publisher of Quartz, talks about why the business publication is focused on ads over subscriptions, how it's betting on branded content and why it doesn't need an audience of 100 million to be successful.

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Why Quartz Wants to Be a 'Big Niche' Publisher

Why Quartz Wants to Be a 'Big Niche' Publisher

The Wall Street Journal