Why homebuilders need inbound and content marketing with Santana Blanchette | Build Up Episode #8
ZGM's Brand and Growth manager, Content Strategist, and Build Up Executive Producer, Santana Blanchette, is in the guest chair this episode for a conversation about inbound marketing. Discover what exactly inbound marketing is, how to make it work for the entire buyer journey, how to go deeper than blogging, and why all homebuilders need an inbound/content strategy.
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