Why it's so hard for Aston Martin, McLaren and Lotus to make money #289
Description
Dan Prosser and Andrew Frankel examine why British sports car makers have such a difficult time returning good profits, or even just staying afloat. They're joined in the studio by Simon Lane, who has held senior board-level positions at Aston Martin and Lotus. What do Britain's most famous automotive brands get right, and why do they do often flirt with bankruptcy?
In this episode, Dan and Andrew also quiz Simon on the flourishing restomod scene, which has numerous advantages many bigger car manufacturers would love to have.
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