DiscoverGrowth Marketing TodayWord of Mouth Marketing: Building a System That Really Works with Jason Resnick (GMT066)
Word of Mouth Marketing: Building a System That Really Works with Jason Resnick (GMT066)

Word of Mouth Marketing: Building a System That Really Works with Jason Resnick (GMT066)

Update: 2019-11-12
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Description

Word-of-mouth marketing is one of the most effective marketing strategies when growing a business. According to Hubspot, a whopping 90% believe brand recommendations from friends. But, for most businesses, referrals come in through luck or happenstance. Not for Jason Resnick (also known as Rezzz), who built a couple of successful businesses and have taught thousands of business owners to create systems that make referral a predictable source of new leads.

In episode 66, you'll learn:

  1. How do you create systems so that referral is a predictable source of new leads?

  2. How can freelancers get their first client if you don't have a portfolio?

  3. Why you should focus on a niche

Get the free growth cheat sheet with actionable tips from this episode at https://growthtoday.fm/66

This episode is brought to you by 42+ agency, a demand generation and ops agency for B2B SaaS companies. Book a free roadmapping session with them at https://fourtytwo.agency/gmt

Support this podcast on Patreon to get an ad-free version of this podcast, access to our private Slack group, monthly group AMAs with me and more at https://patreon.com/growthtoday

Show Notes

  • 4:25 – How did Jason get to helping out freelancers grow their consulting businesses

  • 16:35 – How can freelancers get their first client if you don't have a portfolio?

  • 23:12 – Why should freelancers focus on a niche?

  • 18:18 – How do you create systems so that referral is a predictable source of new leads?

  • 30:29 – How do you incentivize current customers to refer you?

  • 32:00 – When are the best moments in a customer journey to ask for a referral?

  • 36:30 – How has Jason's podcast help with his business?

  • 42:42 – Jason's one piece of advice to business owners

  • 44:45 – Where can you find Jason online?

★ Support this podcast on Patreon ★

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Word of Mouth Marketing: Building a System That Really Works with Jason Resnick (GMT066)

Word of Mouth Marketing: Building a System That Really Works with Jason Resnick (GMT066)

Ramli John