DiscoverWork with Erika Ayers BadanWork Net/Net: The Omnicom–IPG Merger and the Future of Advertising
Work Net/Net: The Omnicom–IPG Merger and the Future of Advertising

Work Net/Net: The Omnicom–IPG Merger and the Future of Advertising

Update: 2025-12-07
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Today we’re talking about the Omnicom–IPG merger and what it means for agency jobs, how AI is replacing layers of work inside holding companies, and why middle-layer roles are most at risk in this new ad economy.

This is WORK Net/Net

Watch full episode on YouTube.



Get full access to WORK at erikaayersbadan.substack.com/subscribe
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Work Net/Net: The Omnicom–IPG Merger and the Future of Advertising

Work Net/Net: The Omnicom–IPG Merger and the Future of Advertising

Erika Ayers Badan