Working with Other Ops Teams with Lorena Morales
Description
On this episode, we talk with our first returning solo guest, Lorena Morales In this series we want to talk with our guests about how Marketing Ops can work (better?) with other Ops functions. Lorena is currently a Revenue Operations Executive at JLL Technologies. Prior to that, she has held several Marketing and Operations leadership roles. She is also currently on the advisory board with Syncari and is an active member of several communities, including Women in Revenue.
Tune in to hear:
- What she thinks are some things Marketing Ops professionals can do to better work with the other Ops functions - in particular Sales Ops, if they are having challenges?
- Given the recent cuts at several tech companies, Lorena gives her opinion on where the trend to revenue operations seems to be strongest and whether the trend toward that will accelerate or decelerate.
- If she thinks there is a way to measure how well different Ops functions at a company are working together.
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