Your 60-Second Fix: Why Aren't Your Ads Working?
Update: 2023-10-11
Description
Ads amplify your message.
That can be a good thing, or a bad thing.
Good, if you have a Market-Dominating position and you use the Conversion Equation.
Bad, if you use jargon and talk about your company instead of your customer's problem and give them hope that you can solve it.
Amplify the right thing.
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