Your Definition of Influencer Marketing is WAY Too Narrow: Influence is EVERYWHERE in Social Media

Update: 2018-10-31

Description

Influencer Marketing is about way more than just Instagram influencers with millions of followers. This episode is a preview of Neal's new book on influencer marketing, The Business of Influence, and aims to change your mindset to understand that influence is literally everywhere, on every social network and content medium, and those who influence include your followers, customers, partners, and even employees.

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In Channel

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Your Definition of Influencer Marketing is WAY Too Narrow: Influence is EVERYWHERE in Social Media

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Your Definition of Influencer Marketing is WAY Too Narrow: Influence is EVERYWHERE in Social Media

Neal Schaffer

Your Definition of Influencer Marketing is WAY Too Narrow: Influence is EVERYWHERE in Social Media