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MOCK, the podcast

Author: MOCK, the agency

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Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.
112 Episodes
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Don and Rob discuss their experience with Black Friday advertising and its impact on holiday shopping.
Don and Rob debate about whether graphic design is art, and discuss the blurry lines between art and advertising. Episode Transcript.
Don and Rob discuss influencer marketing as a successful tool for driving awareness, traffic and sales to a business. Episode Transcript.
Don and Rob discuss the evolution of social media ads, and share their personal preferences of advertising on social media and streaming platforms. Episode Transcript.
Don and Rob share funny stories of their experience working on the full scale rebranding of Walmart's dog food, Ol' Roy, 10 years ago. Episode Transcript.
Don and Rob discuss Barnes & Noble's new approach to corporate branding and design consistency. Episode Transcript.
Don and Rachele share their experiences with outdated design portfolios and give advice on how to successfully build one. Episode Transcript.
Don talks about his recent family vacation to San Francisco, and how everything has changed.  Episode Transcript
Don and Rob discuss their favorite fast food restaurant's marketing strategies over the years. Episode Transcript.
Rob and Don discuss Taylor Swift's influence on Heinz's brand, and how celebrities have marketing power in the digital age. Episode Transcript.
Don and Rob discuss the blurring lines between B2B and B2C in today's marketing Episode Transcript.
Don and Rob discuss the redesign of Johnson & Johnson's logo, homogenization of brands and the importance of character in marketing. Episode Transcript.
Don and Rob discuss how developing good habits contributed to their success in business, and fostering creativity. Episode Transcript.
Don and Rob discuss the challenges of leveraging holidays and seasonal events in marketing. Episode Transcript.
Don and Rob discuss their favorite board games, Barbie's recent movie success and how it has led to a surge in toy-related movies. Episode Transcript.
Don and Michael discuss the evolution of the web and it's impact on businesses in the future. Episode Transcript.
Don and Rob discuss the impact of Lionel Messi joining Major League Soccer (MLS) from a brand, marketing and advertising perspective. Episode Transcript
Rob and Don discuss their favorite Atlanta sports teams from a branding and marketing perspective.   Episode Transcript
Don and Rob discuss the wide variety of brands and companies that call Atlanta home. Episode Transcript
Don and Michael discuss the evolution and importance of SEO and Google's influence in the digital world. Episode Transcript
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