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Description
Looking to rapidly accelerate your marketing - cutting years off the learning curve? The Breakthrough Factory is where we address the four areas where most people get stuck:
1. Getting the YOU Part Right
2. Bridging the Experience Gap
3. Maximizing Your Mindset
4. Tackling the Technology
If you have something to share with the world, we'll help you get through the Marketing Maze in the shortest time possible.
1. Getting the YOU Part Right
2. Bridging the Experience Gap
3. Maximizing Your Mindset
4. Tackling the Technology
If you have something to share with the world, we'll help you get through the Marketing Maze in the shortest time possible.
7 Episodes
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Why you should jump on the live stream video bandwagon. Katya Varbanova, founder of Peri10k, gives us the inside scoop on platforms like Periscope, Meerkat, Blab, Facebook Live, and more. See the video version of this interview at http://BreakthroughFactory.com/livestream
Video has become the primary form of online communication. There are also more opportunities to get on television. Karin Davidson has spent decades on both sides of the camera, and offers some excellent tips for putting your best self forward.
Selling to higher end clients requires a more "savory" approach than manipulative mass psychology tactics. Veit Schenk discusses how authenticity rather than hype and scarcity will go a lot further in setting you apart from the crowd.
Working remotely has its benefits, but one drawback is the lack of connection with other members of the team. Communication expert Judy Rees discusses her work in virtual team building, and shares some thought provoking insights.
Graphic Designer turned Social Media specialist Kari Tumminia shares insights about how to get the most from the ever changing social media landscape, and how to work with a designer to create the designs right for your brand.
3o year veteran of advertising and marketing Scott Davidson discusses various forms of "old school" promotion that are still vital today.
Cooking a great meal is more than just following a recipe. Helena Summer discusses why relying on tools and techniques isn't enough - you need to get to the heart of what your customers and clients really need.
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