QA Selling Online at Amazon

Will Perry is the CEO & CMO of REASON Agency, an eCommerce growth consultancy.Will is dedicated to accelerating growth for eCommerce businesses through 13 years of experience and REASON’s unique optimization strategies. Welcome to the show, Will. How did you get started?What is a media buyer?Google was #1, then FB came, and now who are the top ad platforms?Why is it that most fail when it comes to paid social ads?is the FB algorithm smart enough that you can just create a campaign and let it be?Why do brands jump around so much from agency to agency?Do Facebook Ads still work for ecomm & info brands?The need to get with TikTok Ads NOW while the going is good and the competition is lowHow to test your TikTok & Facebook ad creative like an elite media buyerHow to test & scale TikTok Ads with the 3-Step TikTok CPA Reduction SystemSplit-testing best practices to produce consistent results with paid social adsHow lack of testing is keeping you from scalingHow to reduce CPA with Facebook & TikTok Ads with the Ad Variable Isolation method Will's URLs https://www.linkedin.com/in/will-perry-4a483958/ www.reasonagency.co www.elitemediabuyersacademy.com contact: will@reasonagency.co

Brian Roisentul is the Founder & CEO of BSR Digital, a performance marketing agency where we help e-commerce brands grow through paid ads and email/SMS marketing. Quin and Brian had an amazing conversation about e-commerce and Brian has some great ways of growing e-commerce brands. Please listen to the episode until the end, so you don't miss some of the golden nuggets Brian shared with us Tools and links mentioned: Text expander   https://textexpander.com/ Brian's Linkedin https://www.linkedin.com/in/brianroisentul/ Ecommerce report https://www.ecommercefuel.com/ecommerce-trends/ BSR Digital https://www.bsrdigital.com/ Fit Growth Machine https://www.bsrdigital.com/fit-growth-machine-podcast

Mark Achler Managing Director at MATH Venture Partners and Co-author of Exit Right. Mark was an early employee of Apple and Head of Innovation at Redbox  What's your business story?Was RedBox the DVD rental ATM?What is Math venture partners?So you guys are not buying brands like aggregators, you are simply funding them?Where are these investments made? The US only?The only companies you invest in are digital tech?Can you give examples of companies or services funded?So if I were looking for funding for my agency I would approach Math?Please explain the process.What are things required for businesses?You co-wrote a book called Exit right, tell us about itAfter a big exit people show up everywhere telling you where to invest next, what do you do? https://www.mathventurepartners.com/ https://www.exitrightbook.com/ founder checklist https://www.amazon.com/Exit-Right-Startup-Maximize-Return-ebook/dp/B09PRH3VF2

Today’s guest, Jay Gibb, is a former software engineer and the Founder and CEO of B2B SaaS company, CloudSponge. Together with his team, Jay has helped thousands of ecommerce store owners optimize their word-of-mouth sales since 2010. Jay is an expert at helping e-commerce stores build the right features to reduce customer acquisition costs and increase sales. Welcome to the show, Jay! You live in California, but you studied at SAIT?How did you get into software development?Do you still code?What is Cloudsponge?One easy way to boost sales in 2022?How to seamlessly allow shoppers to share wish lists, registries, and coupon discounts without leaving your website.It's harder than ever to get someone to share anything that is not a cat video or a hate message. How to we get people to share?How do we convince the user to upload their contacts?When a customer uploads their contacts who has access to them?early stages of LinkedIn they would ask us to upload our contacts to find who was already there, and then they would mass spam everyoneDoes it have affiliate tracking capabilities after the share?Do I need to know how to code to install it?what if my email is like protonmail? https://www.cloudsponge.com/qa https://www.linkedin.com/in/jaygibb

Ben Leonard, best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after 3 years; the business holy grail. Now Ben is doing it all over again and helping others to do the same with his ecommerce brokerage (www.ecombrokers.co.uk) Tell me about your journey to where you are nowWhat does Ecom Brokers do?Why sell your ecom business?How to build your business so it is sellable and valuable?What tips do you have to make the business transferable (So it doesn't need me)?How to actually plan and execute your sale (and how not to!)Biggest mistakes people makeWhat's the average multiple of an Amazon business today?Can a business without 12 months of trailling data, be sold at a fair price?Inventory is paid at landed cost, or sell value?what if I have a unique and patented product does that add much to the multiple?Do buyers still care that my brand is on Costco and Walmart shelves?Tell us about the ecom brokers movie!? Links and Contact For Ben Ben@ecombrokers.co.uk https://www.instagram.com/benleonardpro https://www.instagram.com/ecombrokers https://www.linkedin.com/in/benjleonard/

Andy Hooper CEO of Global ECommerce Experts has been successfully expanding e-commerce brands into new markets for over 15 years. ⦁ Before we start, tell me what is a Petty Officer of the sea cadets⦁ Tell us about our journey⦁ Expanding your brand into Europe⦁ Has Brexit affected the expansion to Europe?⦁ is it worth selling on Amazon Europe?⦁ What is needed?⦁ Does Amazon collect taxes automatically?⦁ if I sell in Europe on Amazon and Shopify, do you recommend having Amazon fulfill my EU Shopify orders?⦁ Having inventory in 3 or 4 places becomes expensive, where should we store it?⦁ Is it cheaper to advertise in SOme European countries?⦁ For a US or Canadian company shipping products into Europe, what do we need?⦁ Do I require 1 VAT for all of Europe or does Germany require their own? Links to Andy Hooper https://globale-commerceexperts.com/https://www.linkedin.com/in/andyghooper/

Brent Zahradnik Founder of AMZ PathfinderBrent started Amazon ads in 2015 and he already had a Google ads background. ⦁ The only guest to have been here 4 times⦁ Are you still in France?⦁ How many people do you have on your team now?⦁ What's new in the Amazon PPC world⦁ Do you use 1 ad per campaign? for relevancy⦁ Do you see better results with DSP or SP?⦁ How about DSP for external services, like yours for example?⦁ do you use Amazon Advertising Manager for anything? I created rules⦁ Do you have any clients that require the geographical ads, like Tire shops?⦁ If a new seller comes in and launches another Vitamin C, do they have any change running PPC?⦁ Can we still launch a product with only PPC?⦁ Do you do external campaigns bringing traffic to Amazon?⦁ Do you take them to your listing or the store? Links from this episode: https://www.amzpathfinder.com/https://sell.amazon.com/grow - Amazon Growth for new sellershttps://rytr.me/ Ai Content writer

Robyn Johnson Founder and CEO at Marketplace Blueprint, and owner of Best from the nest ⦁ We are together in the SEMrush / Sellzone lifetime VIP circle⦁ I see you are also a professor on the SEMrush Academy free course⦁ You are a VIP contributor for the search engine journal, how long have you been writing there?⦁ Robyn, I heard you started with $100 tell us the story⦁ We both know the days of starting with $100 are gone, do you think starting with $10K today would be as good as $100 back then?⦁ How did Marketplace Blueprint get started?⦁ I just looked at your site and I see you use Wikipedia-style links to your own content, I like that for SEO.⦁ A question I never asked anyone before: What terms do you put in the backend? is it stuff you don't want people to see in the front? Do you repeat them?⦁ What's number one for you? Main image, Title, or reviews?⦁ Since you have been around for a while like me, Do you still name your Amazon images with keywords? Alt tags⦁ What is the low-hanging fruit for people that want to optimize their own presence on Amazon?⦁ Do you still sell on Amazon or are you 100% on Marketplace Blueprint? Robyn Johnson Links https://marketplaceblueprint.com/show/https://www.linkedin.com/in/robynjohnsonaz/ Robyn's LinkedInhttps://www.semrush.com/academy/courses/how-to-sell-on-amazon-the-ultimate-step-by-step-guide-with-robyn-johnson - Free Course amzrobynhjohnson

Michael Epstein sold his first company in 2013 and served as CMO of multiple ecommerce brands.He's a principal at PostPilot, a platform that allows you to send personalized postcards automatically at scale, as easily as you'd create an email campaign. PostPilot is a marketing platform specializing in direct mail marketing for Shopify and ecommerce brands. It offers solutions for prospecting, retargeting, retention, and reactivation using postcards and Cardalogs™️. The service includes full-funnel capabilities tailored for various industries like CPG, apparel, home furnishings, and pet supplies. PostPilot provides resources like FAQs, Direct Mail Academy, Design Studio examples, and podcasts for additional insights. The platform emphasizes its ease of use, integration with other marketing tools, and automation capabilities. It's designed to enhance customer acquisition, engagement, and brand memorability through personalized, profit-generating direct mail campaigns. Questions I asked PostPilot's Co-Founder Michael Epstein ⦁ How did you get started with ecommerce⦁ What was the biggest exit you were involved in?⦁ What is PostPilot?⦁ I hear that Ezra Firestone uses PostPilot⦁ Getting clients for software is different than getting clients for physical products?⦁ Do I upload a list of names and addresses and you guys send my cards?⦁ Can I design my own cards inside your platform?⦁ Is it possible to do handwritten messages?⦁ What analytics can we get from a system like this? Open rate?⦁ Michael, please share his insights into acquiring and retaining customers⦁ Going back in time to old strategies like using snail mail seems to work often.⦁ How to Level Up your Lead Generation and Close More Deals with Handwritten Cards.⦁ How to Bring Direct Mail Into the Digital Age and Increase Ecommerce Brand Retention and Profits. https://www.linkedin.com/in/mepstein1/https://twitter.com/mepstein311https://www.postpilot.com/

Founder of Science Natural Supplements Cody Bramlet Cody Bramlett is a “recovering personal trainer” turned eight-figure nutritional supplement brand owner.After scraping by as a personal trainer and gym owner, Cody’s supplement empire all started with solving problems with his own His father's chronic inflammation. Cody's dad had pain because of his diet, stress, and being generally overweight. He custom formulated products such as Turmeric with BioPerine that stopped his Dad’s chronic inflammation. Cody now also teaches other driven entrepreneurs how to profitably start, scale, and sell their own nutritional supplement brands through his coaching and mastermind called, Supplement Millionaire ⦁ How did you get started in being a personal trainer?⦁ How can anyone overcome the competition in the supplement space?⦁ What certificates are mandatory when creating a supplement?⦁ San diego capital of affiloiate⦁ What is the average CPC when running ads? or Customer acquisition Costs?⦁ Keys to Establishing a Profitable Supplement Brand Business https://www.linkedin.com/in/cody-bramlett-8222b71b0/https://www.facebook.com/sciencenaturalsupplementshttps://science-naturals.com/shophttps://supplementmillionaire.com/mastermind/cart

Touseef Riaz, CTO at Inventooly, a tool that helps with inventory management and Forecasting (AI-based forecasting) across multiple channels including Amazon, Walmart, and Shopify. Brother of Omer Riaz, Founder of Urtasker - One of the biggest Amazon agencies Questions for Touseef Riaz ⦁ Do you work with Urtasker?⦁ How big is the Urtasker team now?⦁ So, what is this new tool Inventooly?⦁ The tool predicts my future sales so It can estimate how much inventory is needed?⦁ What is the Strategic Procurement Management?⦁ Does the tool take into consideration historical demand in certain periods, like Christmas, summer, winter, labor day…⦁ I'm assuming we will tell the tool how long your manufacturing time and shipping time are.⦁ Will it track my shopify Shipstation, inventory, Amazon, Walmart (Deliverr)⦁ Did I read something about automated reordering? will it work with PL on demand? will it order a full box? https://inventooly.com/

Frederick Vallaeys CEO at Optmyzr and One of Google’s first 500 employeesFred spent 10 years at Google building AdWords and teaching advertisers how to get the most out of it. How did you start with Google back in 2002⦁ it's safe to say you are Google certified lol⦁ What was your job at Google?⦁ How did Optmyzr start?⦁ Did you have a day you realized it was going to work?⦁ Tell me how Optmyzr works⦁ Do I create the ads in your platform and it sends them to Google or do I create them the old way and the tool optimizes it?⦁ Can I connect with Amazon?⦁ Does the SEO of the landing page, interfere with the CPC?⦁ What are the most common mistakes you see people do in PPC Links to Fred Vallayes Stuff: Book: https://www.amazon.com/Unlevel-Playing-Field-Biggest-Mindshift-ebook/dp/B09QMTY7PN/Optmyzr site: https://www.optmyzr.com/

Ganesh Krishnan founder of AiHello AiHello uses Artificial Intelligence (AI) and Machine Learning algorithms ⦁ How did you get started?⦁ Are you still a seller?⦁ Is AiHello actual Ai?⦁ With the number of new sellers every day, getting new customers to your platform is easy?⦁ What's an example of cost per acquisition?⦁ Very important for me is to dominate a keyword and not simply get sales from it. Can I tell my ai, at the keyword level what my intentions are?⦁ If I have multiple accounts can I connect them all to one login, or do I need 1 account per Account?⦁ How many team members can I add, and can I limit their access if I want to?⦁ On Autopilot, You don't bill according to ad spend, that's interesting. your commission is on the ad revenue⦁ When I have hundreds of campaigns, with a dozen ads in each campaign, running with 100 keywords in each ad, it turns into millions of operations needed to manage it all.⦁ What is the order fulfillment function?⦁ How does the Hybrid function work? Links To AiHello AiHello - https://www.aihello.com/

Dr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love and an Amazon PPC specialist. Due to the success of Eye Love (over $5.4 million in 2021), others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which led to the creation of the Profitable Pineapple Ads Agency Questions Asked to Dr. Travis Zigler ⦁ How do I fix my chronic dry eye?⦁ How did you get started on Amazon?⦁ Why should someone list their product on Amazon?⦁ How do you differentiate your product on Amazon?⦁ What is the easiest and most effective Amazon Ad you can create?⦁ How to use Amazon PPC to scale Amazon sales.⦁ Tell us a little more about the charity you started and the mission work.⦁ What is the secret weapon in Amazon PPC?⦁ What is the most important piece of Amazon PPC? Dr. Travis Zigler's Superpowers Selling on Amazon - He does over $4 million on Amazon per year and just shy of $1 million on Shopify per yearAmazon PPC - We manage about $1 million in ad spend per month across all our clientsBuilding an Audience of Raving Fans (Building a YouTube Channel and Facebook Group) - we have a following of around 100,000 that we’ve built over the last 5 years.Blogging and Affiliate MarketingHelping Business Owners Scale Their Business and Get Out of Their Own Way :) Links to Dr. Travis Zigler Profitable Pineapple Ad Agency and Free Amazon PPC Course: http://profitablepineapple.com/Blog: https://salesfunnelhq.com/YouTube Channel: https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtwAmazon PPC Pros Facebook Group: https://www.facebook.com/groups/AmazonPPCpros/Facebook Page: https://www.facebook.com/drtraviszigler/Free Course on my Google Ads Strategy: https://salesfunnelhq.com/increase-amazon-fba-sales/

Chase Harmer Founder and CEO at ProfitPayAn entrepreneur since the age of 19 - learned from the school of hard knocks - raised 25 million Almost died but came back to life to make a successful company from the ashes ⦁ ProfitPay isn't your first venture, what's your story before profitPay⦁ ProfitPay is a payment processor, like Stripe or PayPal?⦁ So I can use PP on my shopify, Woocommerce…?⦁ The logo is a flying pig? Why?⦁ You have a virtual CC with cashback! How does it work?⦁ Can I use it to pay my suppliers in China, India, Portugal, then pay staff in Pakistan and Philipines all with different currencies?⦁ I saw something on your site that has me super excited. Cashback on media buying.⦁ Can I issue cards to my staff and have spend alerts sent to me?⦁ As someone that's in the fintech industry, I can assume you are a crypto fan?⦁ Does ProfitPay have any crypto pay options yet?⦁ How to raise 25 million Chase Harmer and ProfitPay links: Chase Harmer on LinkedinProfit Pay

Anita Mar is a registered Trademark agent and the founder of Trademark Angel ⦁ How do you know if you need to protect your business name?⦁ The most interesting legal battles she has seen and how to protect yourself.⦁ Do you know how many trademarks you have done?⦁ Benefits of getting a TM in China?⦁ What if I want a brand that is already trademarked in another country?⦁ Does an EU trademark capture all European EU members? ( 27 countries)⦁ How long is it taking now to actually get the TM⦁ Amazon brand registry is only looking for TM serial numbers, so within a few days of applying you can get registered, but what happens if the TM gets refused?⦁ A competitor is using your trademark outside of Amazon? What should you do? Anita Mar's Links https://www.facebook.com/trademarkangel/https://www.linkedin.com/in/anitamar/https://twitter.com/trademarkangelhttps://trademarkangel.com/

He is an active Amazon Seller and has also coached other Amazon Sellers on how to grow their business. Isaac Kuhlman - Co-founder at Real Coaching Isaac, how did you start your eCommerce journey?Selling since 2013Do you remember the moment you realized it was going to be more than just part-time?Do you mostly Private label?What is the biggest mistake you see new sellers making?Who do you coach? starting sellers, advanced, or both?How is your coaching? Zoom calls, in person, 1vs 1?Since you are a seller, do you have clients who hold back info from you? since you could technically launch the same thingWhat niches do you recommend and what do you tell them to stay away from?Do you recommend staying away from oversized?Do you know a way to get away from the new sea can rates?Something I've been working on is Ad rules, have you tried, and if so any success? Links to Real Coaching and Isaac Kuhlman https://goteamreal.com/email: realvipcoach@gmail.com Company: REAL Coaching

Lesley Hensell Co-founder of Riverbend Consulting An Amazon seller turned consultant, Lesley and her team at Riverbend solve critical problems and offer growth strategies for sellers on Amazon and other eCommerce platforms Lesley, how did you get started with eCommerce?When did you realize it was going to work, and you could finally leave the 9-5?How does one become a high-quality seller on Amazon?What's the best way to deal with the storage limitations?Black hat and dirty tricks are growing like crazy, is there a way to defend ourselves?Platform manipulation, everything we do to increase rank could technically be manipulationListing quality score - H10 vs realityHolidays are coming up Black Friday, Cyber Monday, Christmas, what advice do you have for sellers during these days, or preparing for them. Links to Riverbend Consulting and Lesley Hensell https://www.instagram.com/riverbendconsulting/https://www.linkedin.com/company/riverbend-consulting-amz/https://twitter.com/RiverbendConsulhttps://www.facebook.com/RiverbendConsultingLLC/https://www.youtube.com/channel/UCx_LV0OmSG0NW3DwhenvW6A

Directly from LV Nevada founder of Branded Shareables, Edwin Dearborn Edwin is on a mission to help business professionals attract their ideal customers.To that end, Edwin has written three books on the topics of branding, social media strategies, and influencer marketing.His latest book, Referology, details proven methods to exponentially grow one’s best clientele. source: referrals. How long have you lived in Vegas?Was Vegas a strategic location or simply a personal choice?I want to talk about your Ten Core Principles of Business Growth, but first, let's talk referralsI heard you are the referral guy, how does one get referrals?What are Ten Core Principles of Business Growth?Edwin my favorite color combination is black and red, and your book 1 is red and the other black and red Edwin Dearborn Get your free book at: https://brandedshareables.com/best-referral-marketing-book/

He is a commerce marketing strategist, analyst, and content marketer with more than 15 years of experience in email, mobile and social media marketing Director of Content at Omnisend - host of the podcast, Cart Insiders: Greg Zakowicz What is Omnisend? Omnisend email & SMS automation platform for eCommerce.More than 70,000 eCommerce brands use Omnisend Questions Tells us a bit about yourselfCan you explain Omnisend for those who don't know itI believe IOS 15 came out a few days ago, what are the changes and how can marketers adapt?I heard ios15 will not allow tracking open rates? So web beacons are disabled?Can you explain how it worked until now, so people know the difference?If the person enables the mail privacy protection, those emails will be considered not open?If I don't know real open rates, I can't keep my list clean?So no more Geo-targeting subscribers?So A/B testing subjects is out of the question now?What is Hide my Email?As a user, if I subscribe to a newsletter using hide my email, will I still get the content sent to my real email?IOS 14 or 14.5 had already some issues with FB targeting but apple changed them to accommodate FB, will they do the same this time? Links and Contact for Greg Zakowicz and Omisend Greg@omnisend.comOmnisend