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Beauty 4.0 by CosmeticsDesign-Europe
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Beauty 4.0 by CosmeticsDesign-Europe

Author: William Reed Ltd

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Brainstorming the Future of Industry
50 Episodes
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Using Artificial Intelligence (AI) technologies for the personalisation of beauty products is a golden opportunity for industry, particularly within a modern omnichannel model, says Wayne Liu, senior VP and general manager of Perfect Corp.
International video entertainment platform TikTak has soared into the beauty spotlight, driven by a plethora of highly engaged creators, and beauty brands will continue to jump aboard up as this rush continues, says Antonia Baildam, brand partnerships manager for beauty at TikTok.
International video entertainment platform TikTok has soared into the beauty spotlight, driven by a plethora of highly engaged creators, and beauty brands will continue to jump aboard up as this rush continues, says Antonia Baildam, brand partnerships manager for beauty at TikTok.
Combining beauty tools with topicals for enhanced efficacy and improved usability is a gap in the market with plenty of promise that brands haven’t quite found yet, says Jo Barnard, founder and creative director of Morrama.
Advancing digital tools that help men and women select suitable skin care products is a huge opportunity and brands should be doing everything to be as transparent and informative as possible, says Estella Benz, founder of Skin Match Technology.
Technology is required to provide beauty consumers true personalised offerings at scale, and brands and retailers need to be smart about tailoring the shopper experience because consumer demands are certainly there, says Nidhima Kohli, founder of Beauty Matching Engine.
High-resolution 2D facial imaging is a powerful tool when integrated into clinical trials or product development projects, particularly when working to cater to diverse skin types and tones, says Lisa DiNatale, senior manager for clinical efficacy and claims at Avon.
Beauty apps have fast become the go-to tool for mass consumers looking to better understand products and routines, but industry has made some obvious design mistakes and needs to re-shift thinking to grow long-term engagement, says Maria Semykoz, co-founder and CEO What’s In My Jar.
Beauty 4.0 will see smart, sustainable and ultra-personalised devices and formulations come to the fore, as industry shifts thinking and priorities towards improved user experience and planetary good, says Mike Webster, director of 3D structure and experience at 1HQ.
The future of beauty retail will see a unified commerce approach connecting online and offline that relies on data to provide highly tailored shopper journeys, experiences and products, says Simon Hathaway, EMEA MD of retail strategy agency Outform.
The beauty industry has faced a challenging year, shaped by the ongoing COVID-19 crisis, regulatory changes under Brexit and incoming sustainability legislation at EU level. But industry has learned so much and remains innovative and driven in its approach to gain ground and grow in 2021, says CTPA chief Dr Emma Meredith.
In this episode of Indie Pioneers, CEO of bespoke perfumery Maison 21G discusses her consumer-centric approach to the retail journey online and offline, as well as how the perfume industry is set to undergo considerable change.
The beauty and personal care world has faced significant upheaval on a global scale during the ongoing novel coronavirus (COVID-19) pandemic, but it has also emerged as resilient and innovative despite consumer and retail trends morphing at great speed.
Oil-based products have soared in popularity over recent times and cleansing oils are part of this upsurge, taking influence from Asia in what ingredients supplier Croda is calling the ‘East meets West’ trend.
It is a trend we are seeing a lot these days from ingredients suppliers – conducting their own consumer research – and it is important to do this to ensure you are meeting specific demands and offering customers the most relevant solutions.
As we look to tackle deforestation and the consumer increasingly demands a more sustainable industry, Chris Sayner explains that the answer lies in sustainable palm oil.
An extract of snow algae can protect the skin against environmental stress factors and improve the barrier function and has been developed by Mibelle Biochemistry. Here, Dr Fred Zülli gives Cosmetics Design an exclusive insight.
Ingredients supplier Merck has launched new cosmetics actives and invited CosmeticsDesign-Europe.com down to give us an exclusive insight on the skin care ingredients.
It is vital to listen to customer demand and the latest trends when developing pigments for the cosmetics industry according to ingredients supplier Merck KGaA.
CosmeticsDesign-Europe.com caught up with Ayurvedic Practitioner and Herbalist, Sebastian Pole after delivering a presentation on 'Niche brands building for success' at in-cosmetics in Barcelona.
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