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The Go With the Flo podcast, hosted by CEO of Flo Media, Josiah Merta, brings you the current state of the business world, insights into digital marketing, and exclusive interviews with leading entrepreneurs and influential online personalities. In every episode, the goal is to deliver value and touch on subjects that you find helpful to your career and provide different perspectives on business-related topics by deep diving into certain theories and by sharing the stories of influential guests on the show.
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During this time of the coronavirus and mandatory quarantine, we were given the opportunity to sit down with Dan Berei - the owner/founder of Combat Flags in Davidson, North Carolina - and discuss his time in the U.S. Army as a Sergeant in Psychological Operations and getting deployed to the Philippines twice, how he started Combat Flags after 6 years in the military, his passion for Stop Soldier Suicide, and many other topics such as:
- Where his passions to join the military came from
- How his grandfather helped shaped the man who he is today
- His role in Psychological Operations and Operation Enduring Freedom - Philippines
- The biggest difference from military life to civilian life
- Why he chooses to donate 50% of his profits to Stop Soldier Suicide
- His perspective on purpose and self-awareness
Let us know what you think of this interview by sending us a DM on Instagram @gwtfpodcast
To kick start our new year, we interviewed Three Farmers CEO, Natasha Vandenhurk, to talk about her experience of successfully getting an investment on CBC's Dragons Den for her company, and many other things such as:
- How growing up on a farm made her who she is today
- What it's like scaling a business in Saskatchewan, Canada
- The process of going onto Dragon's Den
- How she balances work life and family life
- What a day in the life of being a Three Farmers CEO looks like
Let us know what you think of this interview by sending us a DM on Instagram @gwtfpodcast
A few months ago, we interviewed Steve Babcock, the CCO of Vaynermedia, who has been included in industry lists such as, Forbes’ “30 Most Creative People in Social Media” and XYZ’s “Top 25 Young Creative Professionals,” to hear his story of becoming one of the most influential + leading creative directors in the marketing landscape. In this interview, we discuss things such as:
- Growing up in a creative family in small town Idaho
- Starting a production company at a young age
- His career path to becoming CCO of Vaynermedia
- The difference between working with small brands vs big brands
- Typical day in the life of a CCO of Vaynermedia
- His perspective on digital agencies in 2019
Let us know what you think of this interview by sending us a DM on Instagram @gwtfpodcast
There's a big trend among entrepreneurs and "fast money searchers" when it comes to finances, and that thing is "passive income". So in this episode, we wanted to dive into the world of passive income and discuss exactly what it means and find out if it's even possible to achieve. We share our thoughts on that and a few other things like:
- The truth about passive income
- Why real estate is the best investment
- How knowledge is useless without execution
- The simplicity of getting an interview with a someone famous
We think that there's a lot of value in this episode for every listener and we would love to hear what you think is the best investment for your money by tweeting @jojomerta!
WARNING: THIS EPISODE IS MAY BE VERY CONTROVERSIAL
In the last few weeks, we've mentioned in our podcast that we want to share our thoughts on more "controversial" subjects and help our audience better understand who we are and how we think. So in this weeks episode, we wanted to discuss our viewpoints on why we think having a free market is crucial to our survival and few more rabbit trails such as:
- How a free market increases our quality of life
- Why Marxism is nearly impossible to achieve in our society
- The reason why communism always fails
- The downsides of government run programs
We know that this is a controversial episode and are aware that not everyone will agree with us, but we would love to hear your perspective on these topics and have a discussion by sending us a DM @jojomerta on IG. Note: we respect everyone's opinions and have nothing against anyone who disagrees with us. Let us know thoughts on this episode!
Over the past few years, the e-sports industry has been gaining more and more traction, gathering the attention of big name investors such as Drake, Scooter Braun, and other major VC firms, but the only problem is that the industry is in a bubble right now and it will soon be collapsing. So in this episode, we talk about several topics such as:
- How the e-sports industry is a bubble
- Why most e-sport teams are valued way higher than they should be
- Thoughts on sponsorship's
- Why influencers are so powerful for local brands
We'd love to know if you think the e-sports industry is in a bubble right now by tweeting @jojomerta! Let us know!
To complete our goal of helping our listeners understand who we are, Levi interviews Josiah in this episode, and talks about his past growing up in a "cult", being a young entrepreneur, his experience being home-schooled, and how hitting rock bottom in life helped shape who he is today.
We hope that these 2 recent interviews help you, the audience, learn more about who we are and where we're coming from when we share our thoughts on this podcast, and also bring value to someone in some shape or form.
We'd love to hear your thoughts on these interviews and what you took away from them by tweeting @jojomerta!
In our efforts to help our audience understand who we are, we interview our co-host Levi "Sidekick" Harder, and discuss his childhood growing up in Lloydminster, Alberta, what made him the person he is today, how his brother is one of his biggest role models, and much more!
Let us know what you think of this interview by tweeting @jojomerta!
With Facebook recently announcing their new cryptocurrency, Libra, we wanted to share our point of view on this business move and how it could potentially make cryptocurrency a practical thing in our society. We discuss various topics such as:
How Facebook can make crypto practical by pushing it through their Facebook Marketplace
Blockchain taking out big banks
Why real estate investing is a smarter investment than stocks
Our thoughts on private services vs government services
Let us know what you think of this episode by tweeting @jojomerta!
Space exploration and the aerospace industry are both things that we have always found fascinating. So in this episode, we discuss:
NASA using private aerospace companies to fulfill their missions
Elon Musk innovating the airline industry
How SpaceX might become an internet service monopoly with their Starlink satellites
Let us know what you think of this episode by tweeting @jojomerta!
I know we've talked about this in the past, but I don't think enough people fully understand how fast the world is moving towards audio, and if you can start a podcast or build an Alexa Skill sooner than later, it's going to tremendously help your business in the next few years.
When you consider that Amazon has sold over 100 million Amazon Alexa's, and Google has sold millions of Google Homes, I think it's important to do some research on the audio-first world and how you can implement a podcast or Alexa Skill into your marketing strategy.
If there's anything I want you to take away from this podcast, it's this:
Please go do your homework on voice devices (Google Home, Amazon Alexa, Apple Homepod) and go learn how to start a podcast for your business or personal brand. The sooner you do it, the sooner you'll be ahead of your competitors and gathering a lot of attention as the world fully transitions into audio space.
Tweet at me @jojomerta and let me know your thoughts on the world transitioning over to audio!
This is another week of just winging it and seeing what subjects we touch on. So in this episode you can expect:
Our thoughts on monopoly's
How quality is subjective
Why followers a bad social media metric
Let us know what you think of this episode by tweeting @jojomerta or sending us a DM on Instagram @jojomerta!
As marketers, it's our job to adapt to new changes in algorithms and find the best ways to distribute our content in an online world.
Lots of people are upset that algorithms are "interest-based" and not chronological, but I think this is a good thing because it's only going to show you content that you care about.
What are your thoughts on interest-based algorithms?
In this episode, we interview Brendan King, the CEO of Vendasta in Saskatoon, Saskatchewan, and discuss his childhood, different business ventures, rapidly scaling to 275+ employees, and much more.
Let us know what you think of this interview by tweeting us @jojomerta!
Subscribe to Go With the Flo: www.youtube.com/channel/UCcbpzfr6G1iMH819fc9lqtw
Go follow Brendan's social:
Twitter: www.twitter.com/brendanking
Instagram: www.instagram.com/ceovendasta/
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Follow Josiah's social:
Instagram - www.instagram.com/jojomerta/
Twitter - www.twitter.com/JojoMerta
Medium - www.medium.com/@jojomerta
LinkedIn - www.linkedin.com/in/josiah-merta/
Follow Levi's social:
Instagram - www.instagram.com/levi_harder/
How much content should you be posting on social media? My opinion: as much as you can while still creating relevant content for your audience.
In 2019, the more content the better. If you can post 2-3 times a day while still delivering interesting content to your audience, the more engagement and exposure you'll get. That's just the way the algorithms are working these days.
In the end, if you're not capable of pushing high volumes of content, just remember that 1 > 0 and you always have to start somewhere.
As technology advances and artificial intelligence becomes more powerful, it's going to start replacing jobs that humans would normally do, and people are getting worried about that.
From texting, to Facebook, to AI, humans are scared of change and are hesitant to adapt to new technologies, and in today's episode, we share our perspective on why we think it's important for us to embrace innovation and show how it always leads us to a better quality of life in the long-run.
Lately, the Instagram organic reach has been going down and when something like this happens on a social media platform, lots of people start to freak out.
So this week, we wanted to create a video that explains why the organic reach goes down on social platforms and what to do when something like this happens.
Here are the 3 main takeaways:
1. Organic reach goes down because the business wants you to buy more ads in order to reach your audience.
2. Just because the organic reach goes down, doesn't mean that the attention has left the platform.
3. Adapt. Don't complain about it going down. You just need to adapt.
Tik Tok has started to make a name for itself in North America in the past few months, especially right after it acquired Musical.ly at the end of 2017, and we think that people need to pay attention to this platform.
Just like how Instagram and Facebook started off with a younger audience and eventually gained the attention of adults, Tik Tok is doing the same thing and it would be smart to get on the app early and test it out before anyone else does.
So in this episode, we talk about why Tik Tok is becoming a major player in North America and the reason businesses should take it seriously, and then we discuss what you should do when you encounter a weakness in your life. Should you work on it until it becomes a strength, or should you hand it off to someone else and focus on your natural talents? Let us know what you think of this episode by tweeting @jojomerta
When companies post on social media, most of them do the exact same thing all the time: they promote their services/products, post motivational quotes, and sometimes showcase some testimonials.
This is almost the exact opposite of what they should be doing...
People want to see the culture of your company and follow your "story." They want to know more about your employees, how your products are made, company events, behind-the-scenes stuff...things like that.
So we wanted to touch on this subject a little more and explain why showing off your culture is more important than always promoting your products, and hopefully bring a new perspective to your social media strategy. Let me know what you think by tweeting me @jojomerta
After Disney announced their new streaming service, Disney Plus, their market value increased by $23 billion dollars, while Netflix decreased $7 billion dollars in one day. This has caught a lot of people off guard and wondering if Disney will surpass Netflix and become the leading streaming service.
This week, we give our perspectives on who we think will become the dominate streaming service and explain why this will be a huge win for the consumers, regardless of the outcome.
Next, we discuss why iconic brands such as Blockbuster, Sears, and Toys R Us have gone bankrupt within the last 10-15 years and share the number one reason why more big name brands will be going out of business in the near future.
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