Real Life Real Equity Podcast

J. Massey is the CEO and Founder of Cashflow Diary, a training and development brand for building short-term rental entrepreneurs. Before Cashflow Diary, J. raised capital and invested in traditional real estate (single-family homes, note brokering and holding, cell phone towers, commercial real estate, and apartment buildings). Eventually, he built his real estate investing training program to share what he learns continuously through his years of successful, real-world experience owning hundreds of traditional long-term housing units. When one of his students asked him what he knew about the world of short-term rentals, the answer was not very much. Once J. started learning about short-term rental strategies, he saw a world of opportunity in front of him. He built his very own 34-unit(46 bedrooms)-and-counting short-term rental business from scratch — which he still owns, grows, and operates — and has shifted his Cashflow Diary brand to focus exclusively on building and training short-term rental entrepreneurs. Now he’s built a community of thousands of like-minded people from 16 countries that he learns from every day and shares his knowledge through his Cashflow Diary podcast, YouTube channel, Facebook groups, and annual Short-Term Rental Summit training events. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like Cashflow Quadrant by Robert Kiyosaki. Join Now!

If you don't think you can fail you have a lot to learn. Often times we see people flashing their success, but they never show you behind the curtain or the mask. Think of OZ in the Wizard of OZ. Before your eyes everything seemed too good to be true until Dorthy discovered the honest truth on how OZ actually because stuck or trapped in his own fairy tale. Many entrepreneurs are trapped with no escape route. It is up to us to share our stories, provide transparency and be the beacon of hope. In this unforeseen time, leaders will rise and helping hands will extend, it is up to you to grab on and fight. Planning is so so important RIGHT NOW to be prepared for now so that tomorrow doesn't catch you by surprise. We want to continue to pour into our audience from around the globe a cure for success. If you haven't been tuning in, I highly encourage you to TUNE into the last 10 episodes as our guests share their perspective of the global pandemic of COVID-19 and what they are doing differently to survive. Let us rescue you while we are all in this mission together! Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like Rich Dad Poor Dad by Robert Kiyosaki. Join Now!

Marco Robert is an international business consultant and inspirational speaker. Whether he’s shining on stage in front of thousands of people in Florida, advising members of a board of directors in South Africa, or coaching the CEO of a company in Malaysia, he can be described as a result-driven-disrupter. Equipped with the BOSS, his proprietary business framework, he challenges the status quo and finds solutions to the toughest business challenges. His entrepreneurial spirit was seeded at a young age as an apprentice in his family’s business. Later it sprouted on the benches of academia and finally blossomed through nearly three decades of business experiences. A cross between James Bond, Tony Robbins, and my favorite University professor. He lives the high-octane life of a jet setter. At any given time, you could run into him on a flight from San Francisco to Singapore or a train from Zurich to Paris. He speaks several languages. His suits are tailor-made in Asia and South Africa. And he is an adept of single malts whiskeys and an erudite wine connoisseur. He’s a socialite who loves the company of others, but for a few months every year, he isolates himself at his lake house, hidden somewhere in Northern Canada, to research and write. An unequaled business master, he understands all the different facets of business better than any of his contemporaries. Whether talking finance, leadership, customer service, re-organization, sales & marketing, operations, or any of dozens of business topics, Marco holds himself with confidence. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like The E-Myth for Real Estate Investor by Michael E. Gerber. Join Now!

Adam J. Carswell is a real estate entrepreneur, new media marketer, and podcaster. Adam committed his career to real estate in 2015. Within his first year-and-a-half in real estate, he closed over 25 transactions with RE/MAX in Washington, D.C. Adam currently resides in St. John’s, Newfoundland, Canada and has previously resided in the Bay Area of California, Northern Virginia, Cleveland area, and Belize. He serves as Director of Media and Marketing for Concordia Realty, and Business Development Manager for Asym Capital. Combined, both firms have syndicated, redeveloped, repositioned, and revitalized more than $430mm worth of real estate across the US. ​Adam creates educational content for both firms, and is responsible for the management of investor relations. Additionally, Adam plays a major role as a senior acquisitions analyst researching market data and fine-tuning financial models. In his spare time, Adam produces the Cash Flow Connections podcast along with producing and hosting both the Dream Chasers and Liberland Show podcasts. Adam has been a featured guest on numerous podcasts for his expertise on social marketing and LinkedIn network management. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like Principles by Ray Dalio. Join Now!

Todd Sulzinger is a former corporate finance executive turned mobile home park investor and the founder of Blue Elm Investments, a mobile home park operator specializing in adding value to and transforming distressed mobile home parks across the U.S. They have built the expertise to turn neglected mobile home parks into vibrant communities, increasing the availability of safe, clean, and affordable housing to their residents, while offering their investors above-market returns. Todd is a firm believer that investing in real, tangible assets like real estate is the most effective way to build long-term wealth. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like Can't Hurt Me by David Goggins. Join Now!

TODAY WE HAVE ANOTHER REAL LIFE REAL EQUITY SHORT!! WE GIVE YOU THE SAME REAL CONTENT, IN A SHORTER TIME. WE HAVE SO MANY ENTREPRENEURS OUT THERE, THAT ARE LIVING THE DREAM OF BRINGING MONEY FROM WALL STREET TO MAIN STREET. HOW ARE THEY DOING IT? Today on Real life Real Equity Shorts, we have a guy that is all about due diligence. After 5 years of property management experience and relocating to St. Louis, MO, Lee Fjord began investing in smaller properties and within 2.5 years of investing, scaled up to buying a 38 unit apartment complex in his own backyard and continues to build his portfolio.  The power of partnerships and team building has helped Lee scale and allow him to focus on the most important parts of the business and what he does best. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like The Go-Getter: A Story That Tells you How to be One by Peter Kyne. Join Now!

INTRODUCING REAL LIFE REAL EQUITY SHORTS!! WE GIVE YOU THE SAME REAL CONTENT, IN A SHORTER TIME. WE HAVE SO MANY ENTREPRENEURS OUT THERE, THAT ARE LIVING THE DREAM OF BRINGING MONEY FROM WALL STREET TO MAIN STREET. HOW ARE THEY DOING IT?  Today on Real life Real Equity Shorts, we have a lady that doesn't need a full introduction, because she has been a mover and a shaker in her industry for quite some time. She graduated from Purdue University with a degree in Manufacturing Engineering Technology and is a sales marketer for Eaton. Besides being the intrepreneur, she is also a licensed insurance broker for PHP Agency as one of the leading sales reps. From wall street to main street she is not only impacting lives by creating alternatives for retirement but also creating more entrepreneurs to have a better and prosperous life. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like How to Master the Art of Selling by Tom Hopkins. Join Now!

She is one of the World’s Greatest Mom, a Real Estate Investor Broker with a focus on Relational Capital. Through years of transactions, coaching and being a catalyst for others, Tammy has made connecting with people the center of her business. Her reputation as a connector sets her apart in the industry. She helps others build wealth not only in their business but most importantly in how to connect beyond networking and to create lasting, quality relationships. Her vast experience in all aspects of real estate, including brokering and raising capital for multi-million dollar properties, has given her the opportunity to apply her relationship strategies in negotiations and getting to closings. Her WHY centers around her family and Tammy is quick to seek adventures around the globe with her children, Marissa and Dre. When she’s not cooking, traveling, being soccer mom, or connecting, Tammy enjoys the opportunity to serve others by speaking about the power of Relational Capital and Intentional Parenting. Ladies and Gentleman Tammy Thrasher. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like Shift: How Top Real Estate Agents Tackle Tough Times by Gary Keller. Join Now!

High-level real estate investors come to Alvin when they want a consistent and predictable flow of conversations with qualified motivated sellers from Facebook ads and automated follow up systems. His team uses empathy as the basis for shaping the impact that not only Erupt Sales LLC has but their client's businesses have on the people they serve as well. A lot of business owners focus on the surface level benefits that result from their services not knowing and understanding the deeper and more significant impact of the transformations we can help others achieve. As a result, this helps us feel fulfilled through living in our purposes and feeling apart of something greater than ourselves. Conveying this message represents the essence of marketing. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like Shift: How Top Real Estate Agents Tackle Tough Times by Gary Keller. Join Now!

Our guest this week has been an entrepreneur for 15 years, first starting his career in IT sales and business development then onto management. His background in management and sales has helped him propel into commercial real estate, first starting in 2013. Over the last 7 years he has been involved in the acquisition & asset management of nine multifamily properties, through partnerships and Disrupt Equity, totaling over $80MM in current AUM and the purchase and sale of over 1600+ units. He is more than an entrepreneur but a man of great endurance. Hear his story RIGHT NOW how he survived one of the biggest Hurricanes, Harvey, surviving loss and gaining wealth and peace. Want to stay on top of all of our featured books? Try Audible 30-Days Free and start listening to great books like Never Split The Difference by Gary Keller. Join Now!

Real Life Real Equity Podcast, is about the transparency of entrepreneurship. It isn't always sexy. It is just downright ugly and dirty at times. We don't present fancy cars but we talk about REAL life as an entrepreneur. Over time we have had some amazing guests. They have not only shared their stories, and sage wisdom but they always provide ACTION steps and tools that you can implement right now in your business and life. This episode highlights our last several guests. We encourage you to stay tuned as we have new guests and content coming to you REAL soon. Try Audible 30-Days Free at and start listening to great books like The Art of War by Sun Tzu. Join Now!

We are back with our Vendor Series and this week we have two great guests to share with us the ins and outs of 1031 Exchange. A §1031 Exchange is a valuable tax strategy for those selling and buying real estate for investment. Whenever a business or investment property is sold and there is a gain, generally the person selling the property has to pay taxes on the gain at the time of sale. IRC §1031 provides an exception and allows payment of the tax on the gain to be deferred if the seller reinvests the proceeds in a like-kind property as part of a qualifying §1031 Exchange. By exchanging one property for another, the property owner can defer federal and state* capital gains taxes, leaving greater net profits for reinvestment. In addition to improving cash flow, §1031 Exchanges also allow investors to shift an investment from one geographic region to another, trade older properties for newer ones, leverage existing equity, and diversify, improve and/or increase a real estate portfolio. Tune in NOW from our 1031 Exchange Experts as they break it down!!

Allen A. Woodward, Esq. has been a tax consultant for over a decade. His experience includes working with small to mid-sized companies as well as international conglomerates with multi-billion-dollar average annual gross receipts. Allen has worked for the leading research and development tax firm Alliant Group LP of Houston, where he was recognized as a top-performing associate in 2015, and for Big 4 accounting firm: KPMG LLP, as a member of the Accounting Methods and Credits Services Tax Practice. Currently, Allen works for Engineered Tax Services as a tax consultant. Allen has represented the interests of companies such as Toyota, Konami, Consolidated Edison, and Allergan Pharmaceuticals; and identified tens of millions of dollars in tax incentives and benefits. Aside from his credentials as an Attorney, Allen earned a Bachelor’s Degree in Management and Entrepreneurship from Hampton University, an MBA from Dowling College, and held leadership positions in Fortune 100 Companies such as The Disney Company and Target Corporation. Prior to joining Alliant Group LP, Attorney Woodward served as a Judicial Law Clerk at the United States District Court for the U.S. Virgin Islands.

Our amazing guest for this week is a US Olympian. He is a Realtor Partner with the Wall Street Journal Top 100 nationally ranked team, The Gunderman Group. He focuses on advocacy, risk management and exceeding client’s personal definitions of success. By staying true to those core values, he has been part of the top team in the East Bay area and sells over $180M per year (with over $1.5B sold in total) with an average price point of $1.2M. He became so fascinated with real estate investing that he completed his first flip during his first year in the business, and his wife also invests in out-of-state multifamily properties. Most recently Hans created a podcast called "Another Way to Play," so he could share the value of creating your own path and building a life of freedom. He believes that if you trade hours for dollars, you will never achieve true freedom in your life. He brings inspirational and practical content to listeners at their own personal crossroads by interviewing entrepreneurs, thought leaders and industry experts to learn how they achieved freedom in their lives. "In my 30 years on this planet, I've learned a few lessons that I apply to everything I do. The first is that all goals must be written down and visible on a daily basis. The second is that there’s no such thing as overnight success and consistent work is the only path to success. Finally, everything is the way it is because someone made it that way. So to understand people is to understand the world." -Hans Struzyna

Our featured guest has spent his entire career solving problems and fixing businesses. He discovered the power of systematization and leverage in his early 20’s, where he built an eCommerce business. This knowledge allowed him to grow not only his business but his clients as well. Johann has significantly increased the bottom lines of over 1,000 clients in more than 40 industries, worldwide. He thrives on challenges and opportunities that are presented to him by focusing on technology and utilizing the systems he has built over the last two decades. Johann’s clients range from top tier banks to private business owners with one thing in common – all of them have profited significantly from Johann’s expertise. Many clients acknowledge that Johann’s efforts and ideas have led to millions of dollars of profit increase and that he is their secret weapon in their war chest.

Hello Entrepreneurs. This weeks episode is our live show, where we talk about 2019, our goals for 2020 and beyond. We were very fortunate this year to be able to focus solely on our Entrepreneurial goals, and we wanted to share some measures of our success with you this episode and to talk about a very important aspect of growth, how do you view yourself? In case you missed it, this was the episode from December 31st, as we counted down the New Year with our live episode! Great content, take a listen!

Alright, we are a week away from the NEW YEAR, and we have so much that we have learned from our success and our failures throughout 2019. We have also had some pretty AMAZING guests, from Dave Dee to G. Edward Griffin to Michael Zuber (One Rental At a Time) to Greg and Heather Self. There are so so many more, and it is hard to pick a favorite. Each one brought something different and unique to the table, but many of them had similar golden nuggets, such as build your brand and build your network. So we give it to you straight in this episode. We talk about current projects that have excelled and well others that went south. Our question for you, can you handle our Truths?

This week's new episode we discuss “The Comfort Zone.” While we share with you the 4 main areas of the comfort zone we also share with you our own transparency of where we are within the comfort zone... The 4 main areas of The Comfort Zone are... Comfort zone Fear zone Learning zone Growth Zone The comfort zone model is meant to be put on repeat. Once goals are achieved, as an entrepreneur we make room to grow and level up. We are always lingering in a comfort zone, even once a goal has been achieved. For example, many will set a goal to become healthier as we approach the New Year. In doing so a person must get out of their "comfort zone" to become disciplined and establish daily routines and practices. Once the healthy change is established and the goal is achieved, this is where most people fail by getting comfortable at where they are. Then they fail to set new goals to maintain all the effort and work they put into getting where they are in the present, which is "the comfort zone." So take the opportunity to learn and grow, and... Tune in as we break down each area and give you our real-life scenarios and how to get out of your comfort zone for 2020!!

It’s just the two of “Us”. This week we’re going to talk about a Good Deal VS Bad Deal, and not in the way you are thinking. We will talk on how to restructure a deal so that it is beneficial for everyone involved. There are a couple of key components that we want to highlight, and that has an established mission, vision, goals and core values. Most of the time it isn't a bad business deal it is the mission, vision, goals, and core values that didn't line up from the start which caused the deal to go south. Interviewing your prospect is so important to figure out if you can add value to one another. Going off another person's review or experience isn't enough, because again if your mission, vision, goals, and core values don't align then the deal may not be a good deal. Relationships are important, but every good relationship may not mean a good business deal, separate the two.

All the way from Melbourne Australia our featured guest this week is a business sherpa with a background in leadership coaching and applied business. Unlike many coaches and consultants, Tristan actually built a business – from an ad-hoc startup in his 3 square-meter kitchen to a 7-figure operation with staff and suppliers around the globe. In doing so, Tristan acquired first-hand experience in everything from product design and procurement, to team management, financial reporting, vendor negotiations, and social-media marketing. Tristan Wright has survived the personal aspects of entrepreneurship as well. He let the allure of success (and fear of failure) consume every waking minute and learned the hard lessons seldom taught by anyone. He can offer you more than just buzzwords and vague advice. He’ll show you how to grow your business while reducing your workload, and keep you focused and accountable along the way.